The BeoVision Avant will transform the way you watch television

The BeoVision Avant will transform the way you watch television

Combining crisp modern lines with cutting edge technology, Bang & Olufsen’s new BeoVision Avant is the television of the future. The Avant is designed to fit seamlessly into your life, automatically adjusting itself to give you perfect viewing conditions every time, and slipping silently into the background when not in use. Technology at your command

Bang & Olufsen place great emphasis on extraordinary attention to detail. Every single aspect of their products are constructed to industry-leading tolerances, be it the physical feel of a remote control, the movement of a mechanism or the projection of sound. The fusion of technical innovation, high-end craftsmanship and rigorously applied design has given the Danish company a unique identity.

The BeoVision Avant is the latest product to encapsulate this approach. The television itself was styled by a team led by Torsten Valeur at David Lewis Designers. From the outset, the vision was for a product that unveiled itself, taking up minimal space when not in use but unfolding and gliding into position when summoned. Valeur worked closely with Bang & Olufsen’s sensior engineer Jakob Graabaek, the man charged with transforming prototypes into the graceful device you see before you. Not only did the Avant have to inhabit a slender, graceful case befitting the brand, but it had to incorporate a series of complex mechanical movements that operated with the same quiet simplicity and grace.

A Bang & Olufsen product is not unduly complex, yet the company is not about minimalism for minimalism’s sake; Valeur describes the designs as strictly hierarchical. In the case of the BeoVision Avant, the dominant form is of course the substantial LED screen, a 55” high definition display that has to be supported and surrounded. To build the perfect framework for the television, the design and engineering team worked up numerous physical prototypes, developing ultra-compact but highly efficient electric motors to power the stands, while the company’s acoustic engineering division worked hard to incorporate a state-of-the-art three channel stereo system into the slim aluminium case. The result is an extraordinary, immersive experience, the crisply vivid 4K display enhanced by design. 

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