This is hotel group Viceroy's first New York property, local design powerhouse Roman and Williams' first high-rise project, and nightlife influencer Scott Gerber and chef Marc Murphy's first collaboration. Located near Central Park, the Viceroy boasts a striking grid-like façade. 'Vertical steel struts run up the entire building; they are the exoskeleton,' explains Roman and Williams' Stephen Alesch, who cites Mies van der Rohe as a main influence. Inside, the interiors take their cue from 1940s films noirs, with public spaces decked in marble, and the 240 rooms designed with exotic wood, leather and metallic accents. Facilities include an indoor pool, the Kingside restaurant, and a soon- to-open rooftop bar.