Brick Lane, East London. The UK capital’s design and tech communities were united for the Wallpaper* hosted event that launched HP Sprout. Attendees were given the opportunity to get hands on with a truly game-changing machine that breaks rules and conventions. Integrating state-of-the-art technology and hand-crafted ingenuity, Sprout does away with conventional mouse operation and puts creativity back in the bare hands of the creator. Learning a new lexicon of technical phrases – ‘instant capture manipulation’, ‘fluid transfer’ and ‘blended reality’ – Sprout also presented guests with the familiar language of ‘workspace’ and a gallery instead of keyboard and screen, while a ‘My Rooms’ function facilitated collaborative projects that could be discussed and manipulated in real time. A few weeks before the event, Wallpaper* invited five individuals from its global talent pool of artists and designers – fashion designer Christopher Shannon, set designer David White, product designers Laetitia de Allegri and Matteo Fogale, and jewellery designer Amélie Riech – to try Sprout for themselves, inviting them back to discuss their experiences with the audience on the night. Ideas and opinions were exchanged. Cocktails were mixed. Reality got blended.
The HP Space at the Old Truman Brewery, east London, and the Sprout launch set specially designed by David White for the project
