Despite the considerable economic turmoil currently presiding over Greece, a handful of enterprising individuals are stoking the nation’s creative spirit by founding a new London-based summit aimed to inspire and stimulate.
Launched earlier this year, the one-day symposium, titled ‘Reload Greece: Innovating Our Way Out of the Crisis’, is the brainchild of a group of UK-based, Greek professionals, specialising in business, design and media. It focuses on creativity and entrepreneurial energy, addressing the current generation of Greek-based creatives but also focusing on re-engaging the country's youth (according to the team, roughly a tenth of Greece’s population is under 25). Meanwhile, the event also aims to open the door for future international partnerships, therefore astutely tapping into the Mediterranean country’s resources.
Taking place on 22 September, the conference brings in a stellar list of Greek speakers, including beauty brand founder George Korres, Diversity Architects' Nikolas Travasaros and Christina Achtypi, Yatzer editor Costas Voyatzis and entrepreneur Harris Ikonomopoulos.
Pinpointing design as a factor with big promise for the Greek economy, the affair will offer talks and round-table discussions on creative innovation, while contributors will also discuss leadership and business skills. And with a handful of significant businesses such as bed linen manufacturers Coco-Mat and the aforementioned Korres, providing a solid example of international success, this conference is bound to provide plenty of food for thought.