Corporate Design & Branding
From inspired packaging and product design to intelligent and intuitive branding, let Wallpaper* guide you through something a little more professional
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Condom advertising report
By Rosa Bertoli Last updated
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Beyond belief: a new Charles Saatchi tome reveals advertising’s dark past
By Jonathan Bell Last updated
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Absolut Naked
By Rosa Bertoli Last updated
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Heineken: The Club
By Rosa Bertoli Last updated
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Saint Laurent, by Hedi Slimane, wins Wallpaper's 'Best Rebranding' award
By Tony Chambers Last updated
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Pierre Yovanovitch designs vibrant retail space at Villa Noailles in Hyères
By Sujata Burman Last updated
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Californian dream: Kelly Wearstler opens a soulful shop at Harrods
By Sujata Burman Last updated
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Shag pile: India Mahdavi creates a playful collection for La Manufacture Cogolin
By Pei-Ru Keh Last updated
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Bibliothèque looks back on ten years in design
By Rosa Bertoli Last updated
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Master cut: Margaret Howell goes back to basics for a retail takeover at Tate Modern
By Natalia Rachlin Last updated
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Graphic Design and Advertising by Geigy 1940-1970
By Léa Teuscher Last updated
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Anatomy of a rebrand: we dissect Loewe’s new identity, designed by M/M (Paris)
By Rosa Bertoli Last updated
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Discover Finnish design for sustainable fiber packaging
Huhtamaki redesigns the future of sustainable fiber-based food packaging by combining Finnish simplicity and functional design with its high-precision technology
By Simon Mills Last updated
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Sergio Rodrigues creates a shop-in-shop at New York's Espasso
By Scott Mitchem Last updated
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Kishu+ harnesses technical smarts to give Japanese lacquerware a modern lustre
By Rosa Bertoli Last updated
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Peter Marino’s new textile for Rubelli has that Venetian glow
The first collaboration between Peter Marino and fifth generation Italian textile company Rubelli launches in Venice
By Laura May Todd Last updated
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Modular market: UXUS designs Tate Modern’s new Switch House store
By Elly Parsons Last updated
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Sander Lak brings his intuitive colour approach to new Maharam collaboration
Maharam enlisted fashion designer Sander Lak to create a collection of woollen upholstery textiles, for which the designer drew inspiration from nature and American pop culture corporate graphics
By Pei-Ru Keh Last updated
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An educational and culturally significant retail concept opens in Milan
By Viviana Attard Last updated
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Tom Pigeon creates prints for Team GB ahead of 2020 Olympics
Ahead of the 2020 Tokyo Summer Olympic Games, Tom Pigeon has designed prints for the Great Britain and Northern Ireland Olympic Team, inspired by classic posters from the 1960s and 1970s and Russian constructivist art
By Alyn Griffiths Last updated
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Nike’s Serena Williams Building: an exclusive first look
The latest addition to Nike’s world HQ in Oregon, the Serena Williams Building brings the brand’s entire design team under one roof
By Pei-Ru Keh Last updated
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Fix up look sharp: Balmond Studio launches new brand identity
By Ali Morris Last updated
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New linen brand Baea gives us more reasons to stay in bed
Founded by Hong Kong-based Adah Chan, new linen brand Baea brings the sense of nature inside
By Catherine Shaw Last updated
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Armani Casa matches artworks and furniture to create timeless compositions
A new project combines art and design to offer a taste of the look and feel of living with Armani Casa
By Harriet Lloyd-Smith Last updated
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Wish you were here: Toiletpaper creates city billboards for Rimini
By Rosa Bertoli Last updated
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Bright sparks: Plumen’s latest energy-efficient bulb recreates the soft glow of an earlier age
By Rosa Bertoli Last updated
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A century of all-American toy advertising in pictures
A new Taschen book chronicles the 20th-century toy advertising boom in America, recounting how compelling visual storytelling sparked a consumer revolution
By Harriet Lloyd-Smith Last updated