Corporate Design & Branding
From inspired packaging and product design to intelligent and intuitive branding, let Wallpaper* guide you through something a little more professional
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Anatomy of a rebrand: we dissect Loewe’s new identity, designed by M/M (Paris)By Rosa Bertoli Last updated
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Discover Finnish design for sustainable fiber packagingHuhtamaki redesigns the future of sustainable fiber-based food packaging by combining Finnish simplicity and functional design with its high-precision technology
By Simon Mills Last updated
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Sergio Rodrigues creates a shop-in-shop at New York's EspassoBy Scott Mitchem Last updated
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Kishu+ harnesses technical smarts to give Japanese lacquerware a modern lustre
By Rosa Bertoli Last updated
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Peter Marino’s new textile for Rubelli has that Venetian glowThe first collaboration between Peter Marino and fifth generation Italian textile company Rubelli launches in Venice
By Laura May Todd Last updated
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Modular market: UXUS designs Tate Modern’s new Switch House storeBy Elly Parsons Last updated
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Sander Lak brings his intuitive colour approach to new Maharam collaborationMaharam enlisted fashion designer Sander Lak to create a collection of woollen upholstery textiles, for which the designer drew inspiration from nature and American pop culture corporate graphics
By Pei-Ru Keh Last updated
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Design values: McKinsey & Company’s Benedict Sheppard on upticking design for good businessWe’ve always known that good design makes for good business. Now McKinsey & Company has crunched the numbers to prove it. The consultancy’s Benedict Sheppard, a speaker at this year’s Brainstorm Design conference in Singapore, offers four rules for upticking by design
By Alex Moshakis Last updated
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An educational and culturally significant retail concept opens in MilanBy Viviana Attard Last updated
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Nike’s Serena Williams Building: an exclusive first lookThe latest addition to Nike’s world HQ in Oregon, the Serena Williams Building brings the brand’s entire design team under one roof
By Pei-Ru Keh Last updated
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Fix up look sharp: Balmond Studio launches new brand identityBy Ali Morris Last updated
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New linen brand Baea gives us more reasons to stay in bedFounded by Hong Kong-based Adah Chan, new linen brand Baea brings the sense of nature inside
By Catherine Shaw Last updated
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Armani Casa matches artworks and furniture to create timeless compositionsA new project combines art and design to offer a taste of the look and feel of living with Armani Casa
By Harriet Lloyd-Smith Last updated
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Wish you were here: Toiletpaper creates city billboards for RiminiBy Rosa Bertoli Last updated
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Bright sparks: Plumen’s latest energy-efficient bulb recreates the soft glow of an earlier ageBy Rosa Bertoli Last updated
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A century of all-American toy advertising in picturesA new Taschen book chronicles the 20th-century toy advertising boom in America, recounting how compelling visual storytelling sparked a consumer revolution
By Harriet Lloyd-Smith Last updated
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Benjamin Hubert designs PPE for wellness start-upDesigner Benjamin Hubert has created products and the brand identity for new wellness start-up Never Go Alone
By Rosa Bertoli Published
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Armani Casa marks 20 years at the heart of the well-considered homeThe Italian brand called on Wallpaper* contributing editor Nick Vinson to art direct its anniversary editorial campaign, which debuted in the September 2020 issue of Wallpaper*
By TF Chan Published
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Spheres of influence: a new base in Berlin gives design firm Bocci a chance to shineBy Giovanna Dunmall Published


