'Sirio: The Art of Color' swatch book by Fedrigoni

Italian paper maestro Fedrigoni has turned the humble swatch book into a work of art - thanks to the help of London-based design agency SEA. Based on French chemist Chevreul’s theory of simultaneous colour contrast, its pages are shot through with a 'bullseye' of concentric circles, cannily showcasing the vivid hues in the Sirio range.
With weights ranging from 80-700 g/m, the paper stocks can be used for everything from eye-popping shopping bags to corporate stationary and business cards. In this digital age, Fedrigoni is clever to emphasise the tactility and colour appeal of the physical page.
Based on French chemist Chevreul’s theory of simultaneous colour contrast, its pages are shot through with a 'bullseye' of concentric circles
The paper weights range from 80-700 g/m
In this digital era, the book emphasises the tactility and colour appeal of the physical page
The 'denim' paper stock
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Lauren Ho is the Travel Director of Wallpaper*, roaming the globe, writing extensively about luxury travel, architecture and design for both the magazine and the website. Lauren serves as the European Academy Chair for the World's 50 Best Hotels.
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