Seoul
Let Wallpaper* guide you through the worlds of art, design and architecture in Seoul - and discover where to go and what to see when you travel to Seoul.
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‘I don't take myself too seriously’: Gustaf Westman on designing for joy with Ikea
In Seoul, Ikea launches its collaboration with Swedish designer Gustaf Westman, bringing his signature whimsy and colour to the global stage – served with a side of meatballs
By Ali Morris Published
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A Seoul design exhibition opens the doors to a private apartment to showcase how Koreans live at home
'Behind Closed Doors' curated by Jillian Choi and Hye-Jin Ris Kim showcases the work of 24 Korean designers that blur the boundaries between art and functionality
By Julie Baumgardner Published
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The coolest design-led coffee shops in Seoul
Seoul counts more coffee shops per capita than any other city in the world – cut straight to our ten must-visit spots
By Sofia de la Cruz Last updated
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Design Miami in Seoul: inside the fair’s spectacular South Korean debut
As Design Miami launches its inaugural Seoul event, we discover its showcases spotlighting South Korean designers who have shaped the country’s creative landscape, from traditional craft to pioneering design innovations
By SuhYoung Yun Published
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What to see at Frieze Seoul 2025
Don't miss this mix of contemporary and established artists at Frieze Seoul, 3-6 September; here’s our guide to the fair and what's on around the city
By Ann Binlot Published
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Paris Ballet etoiles Hugo Marchand and Hannah O’Neill to perform at Paradise Art Night during Frieze Seoul 2025
A dazzling fusion of dance and contemporary culture awaits as Paris Opera Ballet étoiles join forces with Paradise Art Night during Seoul’s biggest art week.
By Simon Mills Published
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2025 Seoul Mobility Show report: all that's new and notable
Opened at a time of high national drama, the 2025 Seoul Mobility Show has gone on to underscore Korea’s place at the cutting edge of the auto industry. Guy Bird was there
By Guy Bird Published
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Pierre Yovanovitch’s set and costumes bring a contemporary edge to Korea National Opera in Seoul
French interior architect Pierre Yovanovitch makes his second operatic design foray, for The Marriage of Figaro in Seoul
By Tianna Williams Published
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Korean Air reveals sleek rebrand in first overhaul since 1984
Korean Air’s new identity sheds excess detail to create a bold, minimalist identity fit for its global ambition
By Sofia de la Cruz Published
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Margot Robbie, Marina Abramović and a 15-step Korean scalp treatment: the most-read Wallpaper* beauty stories of 2024
The news of Margot Robbie becoming the face of Chanel No.5 and an illustrated guide to a 15-step Korean scalp treatment are just two of the most-read Wallpaper* beauty stories from the year gone by
By Hannah Tindle Published
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Join our tour of Taikaka House, a slice of New Zealand in Seoul
Taikaka House, meaning ‘heart-wood’ in Māori, is a fin-clad, art-filled sanctuary, designed by Nicholas Burns
By SuhYoung Yun Published
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Studio Heech transforms a Seoul home, nodding to Pierre Chareau’s Maison De Verre
Young South Korean practice Studio Heech joins the Wallpaper* Architects’ Directory 2024, our annual round-up of exciting emerging architecture studios
By Tianna Williams Published
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One to Watch: Seungjin Yang's playful and provocative balloon furniture
In a new regular series on Wallpaper*, we profile ascending talents with notable flair. First up: furniture designer, Seungjin Yang
By Jasper Spires Published
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‘Between London and Seoul’: Stefan Cooke crosses continents with Solid Homme collection
South Korean label Solid Homme has tapped Stefan Cooke for a continent-crossing collection designed between London and Seoul and influenced by Americana, 15th-century armour, and the 2000s music scene. Designers Stefan Cooke and Jake Burt tell Wallpaper* more
By Jack Moss Published
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‘Humanity is always the centre of my practice': Alex Prager's new work blurs the line between reality and fiction
Alex Prager speaks to Wallpaper* about her new body of work, 'Western Mechanics', which opened at Lehmann Maupin in Seoul
By Gameli Hamelo Published
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Acqua di Parma’s Seoul-based café is a rhapsody of yellow and blue
Acqua di Parma Yellow Café is a vibrant space with a playful design, guaranteed to boost serotonin levels even on the rainiest day
By Tianna Williams Published
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Oneworld unveils first-ever branded lounge in Seoul Incheon Airport
A new Oneworld futuristic lounge opens in Seoul as the airline alliance gears up for its 25th anniversary
By Sofia de la Cruz Published
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How the 15-step Korean scalp treatment rejuvenates hair like nothing else
The viral 15-step Korean scalp treatment at the Eco Jardin salon in Seoul wins a Wallpaper* Design Award 2024 – and here is why
By Hannah Tindle Published
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Aesop’s Seoul store is inspired by a Korean pavilion
To mark the recent opening of the Aesop Seochon store in Seoul, Wallpaper* hosted a panel discussion, including contributing editor Dal Chodha and the store’s architect partner Samuso Hyojadong
By Simon Mills Published
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Architect Byoung Cho on nature, imperfection and interconnectedness
South Korean architect Byoung Cho’s characterful projects celebrate the quirks of nature and the interconnectedness of all things
By Ellie Stathaki Published
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2023 Seoul Biennale of architecture invites visitors to step into the outdoors
Seoul Biennale of Architecture and Urbanism 2023 has launched in the South Korean capital, running themes around nature and land through the lens of urbanism
By SuhYoung Yun Published
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Kim Whanki, ‘the father of abstraction in Korea’, is celebrated at Frieze Seoul
Kim Whanki’s work has its moment at Frieze Seoul 2023, where it is reimagined for the digital age
By Ann Binlot Published
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Frieze Seoul 2023: everything you need to know
Frieze Seoul 2023 focuses on Asian galleries as it opens its doors for the second time in COEX, Gangnam
By SuhYoung Yun Published
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Heritage meets modernity in Van Cleef & Arpels’ Seoul maison
Jouin Manku studio designs Van Cleef & Arpels’ Seoul project, running Korean and French design codes throughout
By Hannah Silver Published
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This Seoul coffee shop is bathed in blue
The new Blue Bottle Coffee shop in Seoul’s Myeong-dong neighbourhood is a soothing, futuristic bubble of blue, courtesy of interior designer Teo Yang Studio
By Martha Elliott Published
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Seoul tour: a culture trip through the South Korean capital
With new galleries and bustling bars, all eyes are on the South Korean capital. Our ‘Postcard from Seoul’ guided tour explores the cultural must-sees of the moment
By Harriet Lloyd-Smith Last updated
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Seoul food: New York-based Kimchi Kooks put a modern twist on classic Korean fare
By Aimée McLaughlin Last updated