Strictly business: Thom Browne opens a sleek office-inspired store in London

Receive our daily digest of inspiration, escapism and design stories from around the world direct to your inbox
Thank you for signing up to Wallpaper. You will receive a verification email shortly.
There was a problem. Please refresh the page and try again.
Thom Browne arrived on London’s Albemarle Street last week with his second freestanding shop in Europe and a celebratory Wimbledon-themed capsule collection.
The American fashion designer worked with architect Flavio Albanese, founder of ASA Studio and a longtime friend, on the design. ‘I appreciate his intelligent approach to architecture and interiors as well as his understanding of my design sensibilities,’ said Browne, who added that he wanted the space to align with his other stores while having qualities unique to London.
Thom Browne celebrated the launch of his first London store with a Wimbledon inspired ’Tennis’ collection. Pieces from the collection was captured at the Golden Lanes and Barbican Estate, and were shot by Laurence Ellis
Spread across two levels, the 1,500-square-foot space features the mid-century office-inspired style that's become synonymous with Thom Browne stores. Venetian slat blinds cover the windows, rows of fluorescent tube lights line the ceilings and a refined palette of grey, black and white prevails. (Browne's fascination with the beauty of the boardroom could also be seen at Design Miami's Basel edition last month, where he curated the fair's Design at Large programme with a retrospective of statement desk designs from the last 100 years.)
A mix of polished-white Calacatta, Carrara and banker-grey Bardiglio marble clads the walls and ceilings. It creates a striking contrast with the organic lines and warm woods of the furniture in store – showstoppping pieces by American and French designers such as Paul McCobb, Jacques Adnet, Maison Jansen and Dunbar by Edward Wormley. ‘This juxtaposition is something I like personally and is true to the way I live,’ said Browne.
The designer has arranged his men’s and women’s ready-to-wear and accessories collections across the ground floor. Fitting rooms and a seating area are on the lower level, an area Browne says ‘replicates my own living space’. A crisp white floating spiral staircase to the right of the entrance links the two. ‘I liked how the layout did not feel like a true retail space,’ he added.
The new outpost is the latest glamorous resident to settle on Mayfair’s Albemarle Street. Current tenants include Casadei, Vincent van Duysen, Alexander Wang and Aquazzura, to name just a few.
‘Since taking ownership of Albemarle Street, we have embarked on a significant transformation for this part of Mayfair to create a new luxury lifestyle destination,' said Matt Farrell, director of Trophaeum, landlord of the building. 'This year we plan to continue to curate Albemarle Street as one of the finest day-to-night destinations in the capital with significant public-realm investment and several more new openings.’
It’s a location that ‘just felt right’, Browne said of the spot. ‘I am excited to open in London – it’s a city that has supported my collections from the beginning.’
The boutique features a floating staircase, and the space has been designed in a refined colour palette of grey, black and white
Browne's second freestanding European store features a mid-century office-inspired interior that is synonymous with his retail design
INFORMATION
For more information, visit the Thom Browne website
ADDRESS
3 Albemarle St
Mayfair
London
W1S 4HE
Wallpaper* Newsletter
Receive our daily digest of inspiration, escapism and design stories from around the world direct to your inbox
-
At Cucina Alba and Alba Accanto, journey to Itay’s coast without leaving New York
Cucina Alba and Alba Accanto, a vibrant restaurant and an elegant bar respectively, have been designed by GRT Architects and Prince Street Hospitality co-founder Cobi Levy
By Pei-Ru Keh Published
-
Arnold Schwarzenegger book launch rests on a Radical Design icon reimagined
This stand for the new Arnold Schwarzenegger book by Taschen was originally designed as a seating object, ‘Capitello’, by Franco Audrito’s Studio 65
By Rosa Bertoli Published
-
White Rock is a minimalist Canadian retreat designed to be shared
White Rock by architect Omar Gandhi in Canada’s Gaspereau Valley is a holiday home designed as the ultimate retreat to be shared and to foster mental health
By Ellie Stathaki Published
-
First look at Moncler’s 70th-anniversary collaboration with Thom Browne
By Jack Moss Published
-
AlphaTauri’s Salzburg HQ is a science fiction fantasy
Browse in-store, buy online: the future-focused mentality of AlphaTauri
By Simon Mills Last updated
-
Manu Atelier's first boutique nods to Le Corbusier in Istanbul
The cult Istanbul-based label introduces bold, sculptural expressionism into this first bricks and mortar store
By Laura Hawkins Last updated
-
Louis Vuitton's Ginza Namiki flagship evokes a rippling pillar of water
Japanese architect Jun Aoki creates a water-like facade for Louis Vuitton's Ginza Namiki Tokyo flagship
By Danielle Demetriou Last updated
-
Alternative retail websites for fashionable festive gifting
Look to luxury etailers Rêve En Vert, APOC Store and Doda the Store, Aspect and Zero-Living for feel-good gifting options that support emerging creatives and artists, and have a sustainability-focused mindset
By Laura Hawkins Last updated
-
Aspesi’s upcycled shirt is a winter wardrobe staple
The Italian brand's Shirt-Jacket 13 silhouette is well padded with eco-credentials
By Laura Hawkins Last updated
-
David Chipperfield designs Furla's new flagship in Milan's historic Piazza Duomo
Gio Ponti, Vico Magistretti and Achille Castiglione inspire the brand's newest Milan boutique
By Laura Hawkins Last updated
-
Morocco-based Marrakshi Life combines traditional techniques with a New York aesthetic
Clothing brand Marrakshi Life champions a unisex, hand-tailored line
By Grace Cook Last updated