Loewe S/S 2017

Scene setting: Offshore, a video installation by Dutch artist Magali Reus engulfed guests in a blue ocean of moving images.
Mood board: The Loewe woman, as Jonathan Anderson envisions her, favours volume, in the whole silhouette but also in the details: exaggerated sleeves, pleats that give added fullness to blouses, tiered ruffles on trousers, and bulky geometric leather belts that obscured the waist.
Finishing touches: Every single look came with a bag, among which was the new Hammock style, its outsized slouchy shape creating an arresting focal point.
INFORMATION
Photography: Jason Lloyd-Evans
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