It may be hard to love them when lugging bags of the stuff across the city, not to mention the excess luggage on the homeward journey.
But when we finally unearthed all the press packs, catalogues, brochures and leaflets that we’d picked up during the Salone, we found that some of them were indeed as well designed and considered as the very products they were promoting, and worthy of a little story on their own.

Salone Books

Here’s our pick of the best-designed press packs and brochures from this year’s Salone