COS taps Phillip K Smith III for its Milan Design Week project

COS taps Phillip K Smith III for its Milan Design Week project

One of the hotly anticipated design projects of Salone del Mobile (and often an Instagram highlight too) is COS’ annual installation. Today the fashion brand announces its new collaboration with American artist Phillip K Smith. The Palm Spring-based creative joins a squad of previous COS creative partners including duo Studio Swine, who mesmerised folks at Cinema Arti last year with their tree of mist-filled blossoms, not to mention Sou Fujimoto’s immersive ‘Forest of Light’ from 2016, and Snarkitecture’s all-white textile cave in 2015.

COS are heading to a new location for its seventh Milan showcase. In the courtyard of Palazzo Isimbardi, Smith will imagine a sculptural installation that is inspired by Italian Renaissance architecture and the Milan sky, while keeping in line with COS’ minimalist design dialogue.

‘[We] are eager to see how his work responds to the environment of Milan,’ says Karin Gustafsson, creative director of COS on Smith’s known technique of immersing his work into the natural surroundings. A former graduate of Rhode Island School of Design, Smith often works with reflection, light and and sculptural forms creating futuristic and immersive pieces. These have been seen propping up in various landscapes from the desert to beaches, but its the first time his work will grace the bustling design week, and charming 16th-century surrounds of a Milanese Palazzo.

‘I'm thrilled to partner with COS to create this unique sculptural experience which will reframe the historic space,’ says Smith. ‘Characterised by ever-changing spatial and temporal elements, every visitor’s experience of the installation will be entirely individual.’