British menswear brand Casely-Hayford, known for its combination of anarchy and sartorialism, is now taking on womenswear. After creating bespoke pieces for select female clients for some time, the father and son duo, Joe and Charlie Casely-Hayford, presented their debut womenswear collection shoulder to shoulder with men’s in their S/S17 runway show.
‘We were able to experiment with new volumes and proportions’, says Joe about the relaxed fits and vibrant prints that make up the women’s collection, with loose dresses and slinky cut-out sweaters augmenting the feminine feel. ‘We could take more liberties,’ adds Charlie. Like the menswear, the women’s collection is also available made-to-measure. ‘Our brand has a history of personal tailoring and we want to do away with the idea that it’s just suits,’ stresses Charlie. ‘And having a bespoke garment made is so much more rewarding.’
As originally featured in the January 2017 issue of Wallpaper* (W*214)