A review of the beauty looks from the A/W 2026 season, which finished in Paris earlier this week, contains a surprise: a lot of it was a mess. That’s not a put-down. Rather, the intriguing messiness of the season was deliberate, with even some of the most consistent purveyors of sleek, minimalist beauty, like Hermès and Alaïa, featuring hair that had a ‘I just got out of bed’ quality.
A similar look was seen on the Prada runway, with models in smudged raccoon-eye make-up and hair in half-done ponytails that had strands haphazardly escaping. The show had a novel concept: 15 models, wearing 15 looks, with each model changing four times throughout the show to create a new composition of the previous look. The beauty complemented the idea by suggesting a woman always in motion, always in a rush, too busy to refresh her make-up or even redo her ponytail over the course of the day.
The best beauty looks of A/W 2026
Prada’s A/W 2026 show featured smudged eye make-up and tousled hair
In New York, Collina Strada took messy hair to the next level with hairstylist Mustafa Yanaz giving models bed-heads that looked like they took many sleepless nights to achieve. While in London, the teased, matted hair at Simone Rocha was paired with punk details in, of all places, the eyebrows, such as multiple eyebrow rings and a black-pencilled eyebrow that curved dramatically at the edges. The result was an unkempt, delinquent appearance that complemented the bow, taffeta and glitter-heavy femininity of the clothes.
Yet, when it comes to this season’s messy beauty, no one did it better than the contingent of Japanese designers who show at Paris Fashion Week each season. At Comme des Garçons, hair by Takeo Arai and headpieces designed by HIZUME, combined to create a fascinating, strange beauty, with matted worms of hair – for lack of a better term – emerging from what looked like ripped sheer tights or oily bird’s nests.
The beauty look at Simone Rocha, where eyebrows were adorned with faux piercings
At Yohji Yamamoto, black lips were paired with excessively gelled, Siouxsie Sioux-style hair. While at Junya Watanabe, hair stylist Eugene Souleiman and make-up artist Isamaya Ffrench created plastered-down, finger-wave wigs and streaming black eye makeup for a memorable 1920s-flapper-after-a-really-terrible-night look.
Streaming black eye make-up and flapper hair at Junya Watanabe
A similar look was also seen on the Saint Laurent runway, although more sleekly done, with hair gelled to helmet-like perfection and a flawlessly executed smoky eye and dark red lip (here, though, the inspiration seemed to be the severe beauty of Helmut Newton’s photographs of Saint Laurent in the 1970s). Demna’s first Gucci show also featured contoured cheeks, saturated red lips, and fanned-out smoky eyes. The most noteworthy saturated lips and smoky eye combination, however, was perhaps those at Tom Ford, where the velvet lips engineered by Lucy Bridge were so richly pigmented they looked almost fake.
The bold hair at Comme des Garçons by Takeo Arai, with headpieces designed by HIZUME
Speaking of fake, there were those like Matières Fécales and Rick Owens who ostentatiously subverted beauty conventions with the use of prosthetics. The Matières Fécales collection, which satirised the style of the one per cent, translated the ideas behind its clothing into fake black eyes and faces practically deformed by plastic surgery.
While Owens, always one for bold beauty, built on the codes he’s been developing for years with make-up artist Daniel Sällström, to create eyes obscured by colour contacts and extra-long fake lashes that were emphasised by painterly strokes of neon eyeshadow. Sällström was also the make-up artist behind Vaquera’s white painted faces and multi-winged cat eyes, which combined to create a kind of modernised 18th-century aristocrat. The show also featured one model with lime-green pubic hair, which was, if nothing else, memorable.
Matières Fécales’ send up of the one per cent featured prosthetics to evoke the aftermath of plastic surgery
But when it comes to the most memorable beauty look of the A/W 2026 runways, the winner might be a brand that was more playful than provocative. We are, of course, speaking about one of the most lauded shows of the season: Matthieu Blazy’s sophomore ready-to-wear outing at Chanel.
As the show progressed and the clothes transitioned into more iridescent evening wear, the subtle beauty of the runway looks began to take an iridescent sheen as well. Models’ slicked-back hair appeared covered in a glittery, chromatic coating with matching metallic eye make-up, while one particularly noteworthy look featured long, mermaid-style pastel locks with matching pastel eyeshadow. All in all, a shining end to the season.
The joyful beauty look at Chanel featured iridescent hair and metallic make-up