Meet Louis Vuitton’s globetrotting new Viviennes
Louis Vuitton’s Vivienne has been reborn as 11 chic new jewellery figures

Travel restrictions may have interrupted globetrotting for many of us, but luckily they passed Louis Vuitton’s Vivienne by. The figurine, who originally made her appearance in 2018 as a cheeky mascot – and has since been rethought in jewellery form – now appears in 11 new well-travelled iterations. The pendants, which also convert into brooches, come complete with diamond eyes and movable forms, with each piece capturing a destination meaningful to Louis Vuitton.
As a powerful Japanese warrior, Vivienne Samurai slips on a suit of yellow and white gold and comes adorned with diamonds and red and black lacquer, wielding a Katana sword. Vivienne Rainbow, meanwhile, is also drawn to bold colours, cladding herself in a joyful pavé of 154 multicoloured gems.
For Vivienne Monogram, a juxtaposition of precious materials appeals, her delicate face framed in petals of mother-of-pearl engraved with intricate monogram motifs. Her eyes of sculpted wood make a chic foil for the gleaming pink gold and diamonds of her body.
The Viviennes symbolise friendship, courage and luck. Vivienne Panda, in white and yellow gold and with diamonds, onyx and lacquer, is a sweet bamboo-loving symbol of peace. Feeling lucky is Vivienne Casino, in white and yellow gold, platinum, diamonds and lacquer and resplendent in hearts, spades, diamond shapes and the LV initials.
Vivienne Celebration, created to mark Louis Vuitton’s 200th birthday, is ready to party in a generous sprinkling of coloured stones and diamonds.
For Vivienne Plum, a romantic aesthetic is more appealing: bedecked in pink gold plum blossoms and diamonds, she is prettily prim, sporting a girlish bow on her back. A sporty style is more Vivienne Surfer’s bag, her board inscribed with the LV monogram signature, while Vivienne Petite Malle is never without her handbag.
Vivienne Hanbok prefers to wear Korea’s ancestral embroidered garment, here interpreted in diamonds and lacquer. And Vivienne Royal pays tribute to Paris’ Place Vendôme with a spectacular blue lacquer robe.
Receive our daily digest of inspiration, escapism and design stories from around the world direct to your inbox.
INFORMATION
Hannah Silver is the Art, Culture, Watches & Jewellery Editor of Wallpaper*. Since joining in 2019, she has overseen offbeat art trends and conducted in-depth profiles, as well as writing and commissioning extensively across the worlds of culture and luxury. She enjoys travelling, visiting artists' studios and viewing exhibitions around the world, and has interviewed artists and designers including Maggi Hambling, William Kentridge, Jonathan Anderson, Chantal Joffe, Lubaina Himid, Tilda Swinton and Mickalene Thomas.
-
Out of office: The Wallpaper* editors' picks of the week
The London office of Wallpaper* had a very important visitor this week. Elsewhere, the team traverse a week at Frieze
-
Alexandre de Betak on getting lost to find himself in London
As the world-renowned artistic director opens his first personal studio in London during Frieze Week, Alexandre de Betak reflects on leaving the fashion runway behind to explore light, space and creative freedom
-
Step inside Faye Toogood's intimate cabinet of curiosities at PAD London
For PAD London 2025, (until 19 October) Faye Toogood presents The Magpie’s Nest with Friedman Benda
-
The new Louis Vuitton Tambour turns a sports dress watch on its head
Louis Vuitton's latest watch puts a modern spin on a historical inspiration
-
LVMH watch week 2025: everything we know so far
Our guide to LVMH Watch Week 2025, taking place in New York and Paris, starting 21 January; keep an eye out for our updates
-
Wild beauties: high jewellery dripping with drama
The latest high jewellery collections are fantastic and flamboyant, drawing on a wealth of influences, from a Chopin composition and César Ritz to crocodiles and colour refraction
-
New Louis Vuitton Tambour redefines the house’s watchmaking
Key brand details characterise the Louis Vuitton Tambour 40mm
-
New Louis Vuitton watch prize announced for independent creatives
Louis Vuitton’s Swiss watch workshop – La Fabrique du Temps Louis Vuitton – will be introducing design minds to the world of watchmaking, in a newly announced biennial prize
-
Sherbet dip: Virgil Abloh’s signet rings for Louis Vuitton hit the sweet spot
The more quotidian elements of design continue to fascinate Virgil Abloh
-
Opals are the jewellery world's latest rock stars
Opal is finally having its moment in the jewellery world
-
Bold, graphic and art-inspired, A/W 2015's statement making runway jewels