In association with Time and Fortune magazines, Wallpaper* has collaborated with CHSDF to reveal the best of Chinese heritage and contemporary creativity. Dubbed ‘Global Design: Inspired by China’, the project focuses on seven different disciplines: Industrial Design; Handcrafted Design; Fashion Design; Furniture Design, Architecture and Interior Design, Digital Media and Virtual Reality Design; and Eco-friendly and Sustainable Design. In order to showcase the ties between East and West, we talk to creatives from different cultures about their experiences with China, find out how this is translating into their new designs, and reveal how China hopes to inspire — and be inspired by — the global creative community through these new exchanges.
Kang Jiaqi, executive director of the CHSDF, believes that preserving China’s heritage and culture has become a crucial issue for the nation: ‘As an ancient civilisation, China has a diverse and complex cultural heritage,’ says Kang. ‘The current changes China is undergoing are having a profound effect on our society and culture, and it’s time for us as a developing country to find the right direction for future growth.’
Combining its governmental, commercial and media networks, as well as NHI’s extensive database and excellence in research, CHSDF connects local and international creative communities with Chinese brands to forge new collaborations, while at the same time facilitating the promotion of Chinese cultural identity. ‘We want to invite international talents to participate in the protection of our national culture,’ explains Kang. ‘Together we can develop a better heritage for our future generations.’