A staple of the London restaurant scene for the better part of two decades, the Gaucho brand is emerging, butterfly-like from a top-to-toe rebrand, starting with its Charlotte Street location.
Brighton-based DesignLSM has worked every trick in its bag, harmonising the restaurant's two floors into a more refined version of its former self.
Taking its cues from Argentina's vast, wondrous landscape of rolling grasslands, dramatic snow-capped peaks, rust-hued deserts and high-altitude vineyards, a base palette of ochre, grassy tones and deep inky-blue hues are layered with a gleeful mix of tactile textures and subtle notes that nod to the brand's heritage. This begins with low-key rich velvets, gloss metal cladding, soft Kvadrat suedette, and supple leather upholstery - revealed through cosy banquettes and bespoke furnishings - and ends with standout features like the lasso-inspired lighting sculpture above the central staircase, a black marble bar, and a textured clay wall by Clayworks.
This all comes together to form an appropriate setting for the brand's updated, more socially responsible concept, that also includes some new additions like the intimate Beef Bar and a cinema screen, which makes an appearance for the restaurant's weekly Film Club.
Of course, the menu, overseen by the group's culinary director, Mike Reid, still focuses on premium Black-Angus free-range Argentinian beef, resulting in juicy cuts of steak, like the spiral-cut churrasco de lomo, marinated in garlic, parsley and olive oil. This is served alongside favourites from fresh scallops topped with cauliflower puree to delicious empanadas, an extended vegetarian offering that nods to Argentina's connection to Italy with creamy wild mushroom tagliatelle or beetroot risotto, and wines on tap, which works towards reducing the brand's carbon footprint.
INFORMATION
ADDRESS
60A Charlotte St
-
A monumental exhibition of French design revives the spirit of art deco for contemporary timesThe Galerie des Gobelins hosts the inaugural Salon des Nouveaux Ensembliers, a contemporary movement inspired by art deco’s grand traditions
-
Sotheby’s is auctioning Mercedes Gleitze’s Channel-crossing RolexThe historic Rolex that started the sport-watch synergy is going under the hammer, amidst a contemporary boom in sporty-elegant timepieces
-
Cosy-up in a snowy Canadian cabin inspired by utilitarian farmhousesInspired by local farmhouses, Canadian cabin Timbertop is a minimalist shelter overlooking the woodland home of wild deer, porcupines and turkeys
-
This 100-year-old private members’ club in London feels young at heartThe Sloane Club unveils a stylish new rebrand and redesign courtesy of Russell Sage Studio
-
The ancient and the erotic inspire Sessions Art Club’s Frieze London 2025 pop-up‘I think food should hum beneath the skin, like a good painting,’ founder Jonny Gent tells Wallpaper* on the opening of his temporary restaurant-cum-art-installation
-
Somerset restaurant Osip sets the table for a different kind of art showChef Merlin Labron-Johnson’s Michelin-starred restaurant hosts an artist-in-residence exhibition exploring form, materiality and the poetics of place
-
Community and culture coincide at Mount Street Neighbourhood Arts FestivalWith this year’s theme focused on art and books, expect to see various literary moments around the Mayfair address
-
Refreshed China Tang at The Dorchester remains a love letter to 1930s ShanghaiTwenty years since it first opened, the beloved Cantonese restaurant in London has been subtly reinvigorated, pairing Haipai style with cosmopolitan decadence for milestones yet to come
-
A sculptural reimagining of hospitality takes over the Mandarin Oriental MayfairThe Mayfair Design District has curated a tactile exploration of nature and form across the quietly sumptuous London hotel
-
Labombe by Trivet reinvents an unforgettable Cool Britannia hangoutIs London hospitality about to hit peak 1990s revival? The Como Metropolitan has unveiled a new dining room on the site of the former Met Bar
-
Wallpaper* checks in at the wonderfully unfussy Swan Inn, FittleworthAs the night’s draw in, this cosy English inn deep in the Sussex countryside beckons
