Ellis Faas opens in NYC and London
Make-up products take a predictable form these days, so it’s with open arms that we welcomed the space-age stylings of Ellis Faas. Named after its Dutch, make-up artist founder, the comprehensive, drama-filled line was unveiled in early 2009.
On paper, the label’s story follows a familiar tune. Trained in Paris, Faas carved out a successful career as a make-up artist, collaborating with fashion bigwigs like Mario Testino, Inez van Lamsweerde and even Karl Lagerfeld. After stepping back from the session scene, Faas got acquainted with the business of make-up whilst working with brands like Clinique, Lancome and MAC. She was also the creative force behind Biotherm’s make-up line.
Once free to pursue her endeavors, Faas drew from her training in make-up and special effects to develop her own line. Coining the term ‘human colours’, Faas’ palette features colours and tones that naturally exist in the human body. Inspired by the purplish green of a bruise, the blue in one’s veins or the peachiness of a freckle, the collection is universally flattering and impressively versatile. We must also mention that her trademark Ellis Red, a true blood red, is remarkably realistic. Ranging from foundation to eye colour and lip colour, the products (all formulated in liquid form for superior blending) are each packaged in futuristic bullet pens designed by Arnout Visser. To keep things organized, there is an equally innovative canister-style holder that accommodates six pens, a foundation and a powder.
Although already available through in Australia and continental Europe, January 2010 will see the opening of Ellis Faas’ first independent retail counters, in New York and London.