Condom advertising
Kingsize condoms by French brand Manx
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By Rosa Bertoli
last updated

Condom advertising

Sexual positions series by Durex in Singapore

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Condom advertising

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Condom advertising

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Condom advertising

German brand Condomi try a painful approach to advertise their fruit condoms

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Condom advertising

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Condom advertising

This Spanish brand uses the rabbit-bunny metaphor to promote its wares

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Condom advertising

A vintage example from the eighties by GMHC (Gay Men's Health Crisis) in Spain

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Condom advertising

Uncomfortable sex made more pleasurable by Durex in India

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Condom advertising

Bad news for beds, by Durex in France

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Condom advertising

Another play on the well-hung man, this time by Durex in Australia

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Condom advertising

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Condom advertising

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Condom advertising

A special campaign for Fathers' Day by Durex in South Africa

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Condom advertising

Chinese brand Elasun took their 2008 Olympics as inspiration for an ad campaign, though mistranslated their tagline: 'sports make you health'

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Condom advertising

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Condom advertising

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Condom advertising

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Condom advertising

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Condom advertising

"Roger More" for Durex Performa was banned in the UK but then won an award (Best Use of Typography at The Roses Advertising Awards 2004)

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Condom advertising

French brand Hansaplast promise longer performance with an explosive ending

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Condom advertising

A simple message by Durex in India

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Condom advertising

The British Safety Council in the UK play on the tagline of their National Lottery ad campaign where a giant finger picks out a lucky winner saying 'It Could Be You'

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Condom advertising

Ultra Strong condoms for Durex in the UK

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Condom advertising

Belgian brand Lifestyles use an unribbed squeezer to comic effect

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Condom advertising

All the way to the top with 'longer lasting performance' condoms by Durex in the UK

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Condom advertising

Fun in the photo booth to advertise longer performance by Durex in Germany

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Condom advertising

Prevaids.org use stick men to demonstrate numerous sexual acts, highlighting the ones where a condom is necessary

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Condom advertising

It mightn't be for a condom brand but these French AIDS awareness adverts (also banned) caused huge controversy and got people talking

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Condom advertising

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Condom advertising

Argentinian brand Tulipam took a more innocent approach

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Rosa Bertoli

Rosa Bertoli was born in Udine, Italy, and now lives in London. Since 2014, she has been the Design Editor of Wallpaper*, where she oversees design content for the print and online editions, as well as special editorial projects. Through her role at Wallpaper*, she has written extensively about all areas of design. Rosa has been speaker and moderator for various design talks and conferences including London Craft Week, Maison & Objet, The Italian Cultural Institute (London), Clippings, Zaha Hadid Design, Kartell and Frieze Art Fair. Rosa has been on judging panels for the Chart Architecture Award, the Dutch Design Awards and the DesignGuild Marks. She has written for numerous English and Italian language publications, and worked as a content and communication consultant for fashion and design brands.

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