Kiton’s re-kitted Via Pontaccio headquarters in Milan
Palazzo Ferré, the soaring historic seat of designer Gianfranco Ferré on Milan’s Via Pontaccio, has long been one of the city’s most impressive fashion headquarters. Recently acquired by Kiton, the Naples-based high-end menswear brand, the palazzo has undergone a renovation, including a restoration of the building’s exterior bones and a re-fit of its imposing interiors.
Architect Franco Raggi, a former Ferré collaborator, oversaw the work, including refurbishing the giant skylight, uncovering the natural wenge wood flooring and adding executive offices. The new rooms, lined with artworks by Mimmo Paladino, Lucio Del Pezzo, Manlio Giarrizzo and Lello Esposito - all of which come from the private collection of Kiton founder Ciro Paone - serve as a showroom for Kiton’s men’s collection. Later, the three-storey building will open a bistrot on the ground floor.