Gucci paints its newest accessory on walls around the world
The Florentine brand's Jackie 1961 bag has been blown up to XL proportions on murals around London, Hong Kong and New York
![Gucci Art Walls mural](https://cdn.mos.cms.futurecdn.net/Fdoa5pbySM3EXv3JKAFbJC-415-80.jpg)
The jet set lifestyle seems a distant dream, but in lieu of luxury layovers, Gucci has the escapist answer. Autumn sees the reintroduction of its Jackie Bag - a style beloved of Jackie Kennedy, first introduced to the Florentine house in 1961 – and an emblem of the 1960s and 70s jet setter lifestyle. For A/W 2020, Alessandro Michele dived into his personal Gucci archive, reimagining a vintage Jackie style of his own in a sized down simplistic silhouette, complete with a pizzazz-giving piston closure. The style has been designed in a range of colourways, including lilac, powder blue and butter.
While the latest Jackie 1961 bag has been scaled back in size, Gucci is celebrating its latest launch using XL proportions. The hobo accessory has become the star of the brand’s Art Walls project – which has seen global murals painted on buildings in cities from Lafayette Street, New York to Largo la Foppa, Milan, celebrating everything from its Beauty launch to its #chimeforchange partnership. For the newest multi storey iteration, British photographer Angelo Pennetta has lensed a male model sporting the style slung insouciantly across the shoulder, strolling in emerald flares through the quiet streets of London’s Belgravia.
RELATED STORY
We were also keen to get our hands on the Jackie 1961, shooting a black version of the style, which you can see below, against a surrealist watery backdrop in a homage to the poolside escapes the bag denotes. Like the model in Gucci's latest Art Walls, you shouldn't be seen crossing the street without it.
The Jackie 1961 by Gucci.
INFORMATION
Wallpaper* Newsletter + Free Download
For a free digital copy of August Wallpaper*, celebrating Creative America, sign up today to receive our daily digest of inspiration, escapism and design stories
-
Commune’s sustainable personal care products look ‘quite unlike anything else’
Commune’s Somerset-made products stand out in the sustainable skincare crowd. Madeleine Rothery speaks with the brand’s co-founders Kate Neal and Rémi Paringaux
By Madeleine Rothery Published
-
‘Hedonistic and avant-garde’: Rabanne’s Julian Dossena on the legacy of the chainmail 1969 bag
Paco Rabanne’s 1969 chainmail handbag encapsulates the late designer’s futuristic, space-age style. Current creative director Julien Dossena tells Wallpaper* about the bag’s particular pleasures
By Jack Moss Published
-
Postcard from Paris: Olympic fever takes over the streets
On the eve of the opening ceremony of Paris 2024, our correspondent shares her views from the streets of the capital about how the event is impacting the urban landscape.
By Minako Norimatsu Published
-
‘Things are not what they seem’: Unpacking the S/S 2025 menswear shows
Wallpaper* fashion features editor Jack Moss explores the trends and takeaways from this season’s menswear shows, from an embrace of ‘irrational clothing’ to couture-level craft and eclectic new takes on tailoring
By Jack Moss Published
-
Revisiting the showstopping runway sets of men’s fashion week
As Men’s Fashion Week S/S 2025 draws to a close, Wallpaper* picks the season’s most transporting runway sets, from giant cats at Dior Men to a ‘fairytale ravescape’ at Prada
By Jack Moss Published
-
Gucci Beauty’s first lipstick by Sabato De Sarno is the perfect shade of deep red
Gucci Beauty’s Rouge à Lèvres Mat in Rosso Ancora made its debut at the Cruise 2025 show at London’s Tate Modern in make-up looks by Lucia Pieroni
By Hannah Tindle Published
-
Gucci filled Tate Modern’s Tanks with thousands of plants for its latest Cruise show
Gucci’s Cruise 2025 show, the first by Sabato De Sarno, saw a ‘tapestry’ of plants fill the Herzog & de Meuron-designed Tanks in London’s Tate Modern as a dramatic backdrop to the show
By Jack Moss Published
-
Tennis fashion for serving a style ace this summer
As Wimbledon begins on Monday (1 July 2024), the fashion brands serving up tennis style this summer, from Gucci’s 1970s-inspired capsule collection to a Loewe T-shirt from ‘Challengers’
By Jack Moss Last updated
-
Highlights from the jet-setting Cruise 2025 shows
Our pick of the globe-trotting Cruise 2025 shows, from Dior’s takeover of Drummond Castle, Scotland to Max Mara’s season finale in Venice
By Jack Moss Last updated
-
The best fashion moments at Milan Design Week 2024
Scarlett Conlon discovers the moments fashion met design at Salone del Mobile and Milan Design Week 2024, as Loewe, Hermès, Bottega Veneta, Prada and more staged intriguing presentations and launches across the city
By Scarlett Conlon Published
-
‘Fashion Faux Parr’: Martin Parr on taking the sheen off fashion photography
Martin Parr talks to Wallpaper* about his new Phaidon book, ’Fashion Faux Parr‘, which documents his distinct approach to fashion photography – from shooting Gucci on Cannes sunbathers to a Vogue shoot in New York’s Katz Deli
By Zoe Whitfield Published