How to live fabulously: Ash Staging creates colourful house interior in LA

Ash Staging pays tribute to the 1990s with this Los Angeles home interior, featuring breathtaking views and filled with contemporary pieces and vintage design icons

Ash Staging Concept house
(Image credit: Christian Harder)

The 1990s revival may be fully upon us in the sartorial sense, but the residential space may not be too far behind. Making a case for the exuberant, postmodern aesthetic is a new concept house from Ash Staging, nestled high up in the Hollywood Hills – ‘a bona fide time warp to the postmodern hedonism of the 1990s’, as the firm’s partner, Andrew Bowen, describes it.  

Entrance steps to ASH Concept house

(Image credit: Christian Harder)

'Speaking without hyperbole, it is the equivalent of a white Lamborghini Countach,' he continues. 'From the incredible block pyramidal motifs to the double-height ceilings and ultimately the endless LA view that stretches from downtown to the ocean, it just clicked. All the while, the architecture is simplistic enough in its geometry and palette that the end result easily translates to resemble many of the contemporary, newly built estates that define a significant portion of our work today.'

ASH Concept house

(Image credit: Christian Harder)

Celebrating once-sneered-at tropes like Jacuzzis, glass blocks and the use of Formica, Ash Staging's tribute to the 1990s makes only a few minor adjustments to the house's original state. 'We executed a handful of cosmetic upgrades with paint and drapery, but the house is [largely] untouched from its original design and engenders an instant nostalgia for those who walk in,' Bowen says. 'We are enamoured of the curved, mirrored-in wet bar, with granite countertops, the sunken pool replete with fountains and a cubist waterfall as well as the oversized round skylight over the semi-circular floating stair.’

Outdoor funiture and pool at ASH Concept house

(Image credit: Christian Harder)

Ash Staging, the home staging and interior design service arm of the esteemed firm Ash, arrived at the project following the success of its first concept house design in a 100-year-old Spanish-style home last year. The firm visited everything from Richard Neutra modern homes to Tudor-style mansions before being moved by the extravagant maximalism of this 1990s-era bungalow, which the team filled with treasures, such as a rare Quebec 69 'Spider' chair from Amisco in the living room, an unusual wooden coat rack by Peter Opsvik that doubles as a standing sculpture, a Telestyle see-through wall phone with a visible, multicoloured motherboard, as well as Ash's own ‘Pillow’ chairs, dressed in a yellow and white striped fabric.

Bedroom at ASH Concept house in LA

(Image credit: Christian Harder)

'Regardless of any era that we are working within, it's important for us to be at the bleeding edge of taste, gently pushing the envelope a bit farther than our clients and friends might currently expect,' says Bowen. 'The house is furnished with a mix of contemporary and vintage pieces, in a way that's both livable and highly desirable for 21st-century living. The result is at the core of our business model: show people how to live fabulously in any space.'

ashstaging.com

spiral stairway inside ASH Concept house

(Image credit: Christian Harder)

ASH Concept house

(Image credit: Christian Harder)

Living space with full height glazing at ASH Concept house

(Image credit: Christian Harder)

dark bedroom inside ASH Concept house

(Image credit: Christian Harder)

kitchen inside ASH Concept house

(Image credit: Christian Harder)

Home office with desk and chair inside ASH Concept house

(Image credit: Christian Harder)

Pei-Ru Keh is a former US Editor at Wallpaper*. Born and raised in Singapore, she has been a New Yorker since 2013. Pei-Ru held various titles at Wallpaper* between 2007 and 2023. She reports on design, tech, art, architecture, fashion, beauty and lifestyle happenings in the United States, both in print and digitally. Pei-Ru took a key role in championing diversity and representation within Wallpaper's content pillars, actively seeking out stories that reflect a wide range of perspectives. She lives in Brooklyn with her husband and two children, and is currently learning how to drive.