A shared love of colour, quality and inclusivity has led the socially conscious eyewear brand Warby Parker to team up with Entireworld, the equally democratic clothing label by designer Scott Sternberg, formerly behind the cult (and now defunct) New York label Band of Outsiders. Entireworld not only puts forward well-made utilitarian basics at a relatively affordable price, but is backed by a sustainable and ecologically responsible ethos as well. Armed with quirky cuts and memorable, bright colours, it’s an ideal port of call when searching for those hardworking wardrobe essentials.
Together, Warby Parker and Entireworld have given the eyewear brand’s cult ‘Hatcher’ sunglasses (a pair of retro, unisex aviator frames) a fresh new look with four limited-edition shades – pink, jade, midnight blue and oxblood – which Sternberg selected to brighten and enhance the 1970s-inspired style. Underpinned by Sternberg’s belief that colour has the power to transcend and uplift – as epitomised by his colour-drenched clothing, from T-shirts and sweatpants to socks and underwear for both men and women – this spin on Warby Parker’s acetate sunnies is perfect for any weather.
‘We’ve been following Scott’s career since his days at Band of Outsiders and are thrilled to be able to collaborate with him at Entireworld,’ says Neil Blumenthal, Warby Parker co-CEO and co-founder. ‘Both of us subscribe to the idea of elevating everyday items with creativity and colour and making them accessible – and that’s exactly what he did with our “Hatcher” frame.’
Of course, the effort doesn’t stop there. Each of the colourways is accompanied by an artwork specially created by an emerging artist – Olamide Ogunade, Tosin Kalejaye, Brooke Fierce Bronner, Diana Ejaita, ‘capturing the spirit of summer 2021’, and an custom Entireworld lens cloth to match the frames. ‘Giving a platform to emerging artists felt like the most compelling way to capture this moment,’ says Sternberg. In recent years, Warby Parker has partnered with a host of artists and art foundations, with projects including the creation of two tone shades inspired by Robert Rauschenberg and a collaboration with the Cooper Hewitt.
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Along with Warby Parker’s practice of distributing a pair of glasses to someone in need for every purchase, a donation has also been made to the Equal Justice Initiative, a nonprofit committed to ending mass incarceration and excessive punishment in the United States, challenging racial and economic injustice, and protecting basic human rights for the most vulnerable people in American society.
Artist portrait, by Brooke Fierce Bronner
Artist portrait, by Olamide Ogunade
Artist portrait, by Diana Ejaita
Artist portrait, by Tosin Kalejaye
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