Giorgio Armani S/S 2019 Milan Fashion Week Men's

Mood board: A proud display of hetero-elegance is distinctly provocative at a time when elsewhere, menswear is making way for a radical revision of masculinity: from the rich, lustrous textiles and frills at Gucci to the queer club-kid get-up of London label Art School. Mr Armani has been at the front line of sensuality with a butch machismo for decades – his models are square-jawed and floppy haired. They have an aromatic brawn.
Best in show: For S/S 2019 the designer presented a wardrobe that was both genteel and freeing. Double-breasted jackets featured, softened from their upright, sartorial stiffness and worn in ways that were easy and relaxed. He offered tailoring for the beach; blousons for the boardroom. Classic Armani looks were re-proportioned, shoulders slightly oversized, trousers wide and turned up at the hem.
Finishing touches: Armani’s gorgeous greiges were here in vibrant, lighter hues: from chalky white – like cliffs by the sea – to natural hemp grey. Lightweight fabrics in blue with turquoise, jade green and sand encouraged a more sun-bleached, sunny look. There was heritage and humour too. Armani’s portrait was embroidered on a black backpack, whilst sweatshirts reintroduced the rounded GA logo from the eighties. It’s the athletic gracefulness we want from the man who invented modern tailoring.
Armani S/S 2019. Photography: Jason Lloyd-Evans
Armani S/S 2019. Photography: Jason Lloyd-Evans
Armani S/S 2019. Photography: Jason Lloyd-Evans
Armani S/S 2019. Photography: Jason Lloyd-Evans
Wallpaper* Newsletter
Receive our daily digest of inspiration, escapism and design stories from around the world direct to your inbox.
London based writer Dal Chodha is editor-in-chief of Archivist Addendum — a publishing project that explores the gap between fashion editorial and academe. He writes for various international titles and journals on fashion, art and culture and is a contributing editor at Wallpaper*. Chodha has been working in academic institutions for more than a decade and is Stage 1 Leader of the BA Fashion Communication and Promotion course at Central Saint Martins. In 2020 he published his first book SHOW NOTES, an original hybrid of journalism, poetry and provocation.
-
Out of office: the Wallpaper* editors’ picks of the week
It was a jam-packed week for the Wallpaper* staff, entailing furniture, tech and music launches and lots of good food – from afternoon tea to omakase
-
Peugeot brings back a classic performance badge for the electric era: meet the E-208 GTi
Peugeot has unveiled the new E-208 GTi, a performance EV designed to hark back to a golden age of compact sports cars
-
This 18th-century Puglian villa has been restored with contemporary touches
The updated stonemason's workshop is a haven of centuries-old brick and sophisticated made-in-Italy design
-
Milan exhibition celebrates 20 years of Armani Privé: ‘Haute couture is fashion when it becomes art’
Hosted at the Tadao Ando-designed Armani/Silos, ‘Giorgio Armani Privé 2005-2025, Twenty Years of Haute Couture’ displays an expansive collection of the Italian designer’s showstopping haute couture creations
-
Our Legacy’s Emporio Armani collaboration reworks the archive: ‘These fabrics carry history’
The second chapter of Our Legacy Work Shop Emporio Armani sees the Swedish brand reimagine archival Emporio styles and fabrics, including womenswear for the first time
-
The best fashion moments at Milan Design Week 2025
Scarlett Conlon discovers the finest fashion moments at Salone del Mobile and Milan Design Week 2025, from Loewe’s artist-designed teapots to The Row’s first home collection
-
Aesop’s ‘The Second Skin’ is a sensory sanctuary during Salone del Mobile 2025
Aesop unveils ‘The Second Skin’ in Milan, a multisensory ‘exploration of dermis and design’ that marks the arrival of the brand’s Eleos Aromatique body cleanser and lotion
-
Acqua di Parma says a sun-kissed ‘Buongiorno’ to Milan Design Week 2025
At its Milan store, Acqua di Parma is co-distillating exuberant ceramics and olfactory pleasure in an installation that honours its latest fragrance
-
Valextra’s collaboration with Zaven is a ‘travelling sculpture’ with its own suitcase
Revealed at Milan Design Week 2025, Valextra’s new project with Venice-based creative agency Zaven is inspired by Bruno Munari’s ‘Travel Sculptures’ and unexpected discoveries in the Italian leather brand’s archive
-
Ippolito Pestellini Laparelli on curating Gucci Bamboo Encounters at Fuorisalone: ‘We didn’t want to produce commodities’
Celebrating one of Gucci’s foundational materials, ‘Bamboo Encounters’ sees Ippolito Pestellini Laparelli of 2050+ bring together seven international artists and designers to explore bamboo through a series of ‘research projects’ at Milan’s Chiostri di San Simpliciano
-
Sunnei’s shape-shifting concept store and café takes up residence in the brand’s Milan HQ
‘It allows visitors to shop just steps away from the people who designed the pieces,’ say Sunnei founders Loris Messina and Simone Rizzo of the store, which features a Tommaso Vergano and Anastasia Posca-curated café – perfect for a Milan Design Week pitstop