Gufram teams up with the Andy Warhol foundation for a new Cactus series
The limited edition of the radical design icon was created in collaboration with The Andy Warhol Foundation of Visual Arts
- (opens in new tab)
- (opens in new tab)
- (opens in new tab)
- Sign up to our newsletter Newsletter
Originally conceived by Guido Drocco and Franco Mello in 1972, Gufram’s cactus is one of Radical design’s most iconic pieces, and one that over the years has lent itself to many interpretations. It became black, blue and red in a homage to France, while its distinctive green spikes gave way to a psychedelic, multicoloured treatment by Sir Paul Smith. Metacactus, a celebration of the design’s 40th anniversary in 2012, featured a lime green trunk with orange tips, and more limited editions featured the cactus painted white and black.
For the latest in this series of reinterpretations of an icon, Gufram teamed up with The Andy Warhol Foundation of Visual Arts to create a trio of the Cactus in pink, yellow and blue with black spikes, a nod to the pop artist’s vision. The limited editions (of 99 pieces in each colour) land on the occasion of the design’s 50th anniversary, and the pieces are still made from the original 1972 mould, then hand-finished by specialised artisans.
The colours are inspired by Wahrol’s artworks, and were created in collaboration with the Foundation, making the resulting designs a fitting meeting point between Pop-Art and Radical design.
‘The collaboration between Gufram and Andy Warhol feels so right that it’s almost absurd that it has never happened before!’ enthuses Gufram’s Charley Vezza. ‘Finally the pop art genius encountered Cactus, the most pop of all design icons.’
‘We started off imagining how Warhol could have depicted the Cactus, and then we created the 3D version by working with a trio of typically Warhol colours and highlighting their tips with black, just as in one of the artist’s screenprints,’ he continues. ‘The more I look at them the more I imagine Andy entering the Gufram lab in 1970s Turin and exiting with a product just like this one… or maybe not!’
Adds Michael Dayton Hermann, Director of Licensing, Marketing and Sales at the The Andy Warhol Foundation for Visual Arts: ‘This unique project celebrates Warhol’s continued influence on contemporary culture. Gufram’s unique creative vision unexpectedly transformed Warhol’s iconic silkscreen technique into three dimensions.’
gufram.it (opens in new tab)
warholfoundation.org (opens in new tab)
Rosa Bertoli was born in Udine, Italy, and now lives in London. Since 2014, she has been the Design Editor of Wallpaper*, where she oversees design content for the print and online editions, as well as special editorial projects. Through her role at Wallpaper*, she has written extensively about all areas of design. Rosa has been speaker and moderator for various design talks and conferences including London Craft Week, Maison & Objet, The Italian Cultural Institute (London), Clippings, Zaha Hadid Design, Kartell and Frieze Art Fair. Rosa has been on judging panels for the Chart Architecture Award, the Dutch Design Awards and the DesignGuild Marks. She has written for numerous English and Italian language publications, and worked as a content and communication consultant for fashion and design brands.
Watches & Wonders 2023: the highlights
Discover the best watches from Watches & Wonders 2023
By Hannah Silver • Published
Max Richter: ‘Visual art culture is wide open in a way that classical music, unfortunately, sort of isn’t’
Hot on the heels of Max Richter’s new album, ‘Sleep: Tranquility Base’ and recently opened multi-arts haven in rural Oxfordshire, we speak to the acclaimed composer about creating a sonic antidote to complex times
By Harriet Lloyd-Smith • Published
Step inside Villa Lucca, the low-density, luxury seaview residences in Hong Kong
The Villa Lucca development offers 262 contemporary Hong Kong apartments and houses with enviable views
By Simon Mills • Published
A$AP Rocky makes first foray into design with Gufram at Design Miami 2022
Design Miami 2022: A$AP Rocky presents a new edition of the iconic Gufram Cactus and launches his new design venture, Hommemade
By Rosa Bertoli • Last updated
Milan's brightest creative luminaries celebrate the 2015 Design Awards
By JJ Martin • Last updated