Los Angeles-based hotelier Sam Nazarian is finally opening the long-awaited follow-up to his SLS Beverly Hill hotel - the ocean-front SLS South Beach. The hotel inhabits the former Ritz Plaza, built by architect L. Murray Dixon in 1939, which was Miami's tallest building for three decades. Now the architect's iconic design has been cleverly married with a dose of Philippe Starck's signature surrealist whimsy within. The reception is inspired by a retro-styled American 'sleep-away' camp, complete with recycled-wood desk and classic canoe suspended from the ceiling, while the guest rooms have a traditional old world feel, echoing France's pre-Revolutionary royal court. Meanwhile, the sprawling penthouse bungalow has been designed by rock-and-soul legend Lenny Kravitz.