Graduate Hotel | Wallpaper*

Bedroom with bed — (Image credit: graduatehotels.com)

The former Holiday Inn in the Haymarket district in downtown Lincoln, Nebraska has been transformed into the 16-storey, 231-room Graduate Lincoln, and the contrast could not be more striking or entertaining.

The MO of the Graduate hotel group is to locate each of its properties in a university-anchored city, which explains both the Lincoln’s proximity, two blocks, in fact, from the University of Nebraska-Lincoln’s campus; and its youthful and quirky visual cues to a spruced-up frat house.

Clearly, the in-house design team led by Andrew Alford had a field day, working up each space with a great deal of grown-up humour, recalled through the lens of a stylish eye for detail. The lobby features a mix of timber floors, forest green tiles, slashes of red, white and blue, and arcade games, whilst the rooms mix and match corn-print fabric, retro TV nightstands, tartan carpets, and palm-print drapes.

The nostalgia is ramped up at John J’s Chow Hall, a 1940s-themed space inspired by “a scene for a play set in the South Pacific army barracks” which sets the stage for homespun American fare country steak and fried chicken, and Tiki-inspired cocktails.

The second-floor pool, meanwhile, leads onto the rooftop game area where the past comes full circle with Foosball and ping-pong tables, and you half expect the Fonz to come strolling in.

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141 North 9th Street

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Daven Wu is the Singapore Editor at Wallpaper*. A former corporate lawyer, he has been covering Singapore and the neighbouring South-East Asian region since 1999, writing extensively about architecture, design, and travel for both the magazine and website. He is also the City Editor for the Phaidon Wallpaper* City Guide to Singapore.