David Brown Automotive transforms original Mini into a high-end, high-spec EV
The DBA Mini eMastered: luxury motoring is rarely so altruistic and joyful

Sitting eye level with the top of the wheel arch of a new Land Rover Defender is a good place to contemplate the wants and needs of urban transport. No one really needs a Defender, however good it is to drive and sit in, but such are the demands of image and lifestyle that JLR’s heritage-inspired machine has become a de facto city cruiser.
At the other end of the scale are dedicated micro EVs like the ARK Zero, the Citroën Ami and its even more stylish sibling, the forthcoming Fiat Topolino, as well as a whole host of diminutive designs en route from the Far East. However, as the modern automotive landscape attests, microcars don’t really work at micro prices; SUVs are where all the profits are.
So spare a kind thought for those enthusiasts who support the electric restomod community. This is still a niche within a niche, one that requires deep pockets and the occasional compromise, but the idea of keeping classic cars on the road without any untoward emissions is a noble one.
Mini eMastered by David Brown Automotive
David Brown Automotive’s new Mini eMastered is a case in point. An electric conversion of the classic-era Issigonis-designed Morris Mini, it builds upon the British company’s experience with ‘remastering’ the conventionally powered original Mini but adds a bespoke electric powertrain on top of the highly desirable and finely finished interior and exterior.
Each eMastered sold will be as meticulously specified as a Rolls-Royce (bringing to mind the Radford Mini de Ville built to order back in the 1960s for the likes of actor Peter Sellers). The demonstration model looks magnificent in tan leather with cream bodywork, wheels and a tan roof. Uprated equipment includes air conditioning, a satnav, electric windows, a punchy stereo system and finely machined metal switchgear.
It's a shame to lose the distinctive circular display at the centre of the dashboard, but everything else about the Mini eMastered captures the spirit of the original. At just over 3m long, it’s a full metre shorter than a Smart car and can seat at least two more people.
Pocket-size scale is the Mini’s most obvious benefit; it is still a superb city car and mixes the zip of electric power with tightly geared steering and excellent all-round visibility. See a gap in the traffic or a parking space that’s been overlooked by the aforementioned Defender, and you’re in there. Spinning up from south London, through the West End, around Hyde Park Corner and back down Park Lane, the eMastered feels in its element.
Receive our daily digest of inspiration, escapism and design stories from around the world direct to your inbox.
Although fellow drivers and pedestrians might be physically talking down to you, the eMastered received universal acclaim from all who drew up alongside it; the original Mini carries a bushel of positive cultural cachet and most likely always will.
This cachet comes with a catch, naturally. With prices starting at around £125,000, this is never going to be a democratic means of transport. You could conceivably buy the top-of-the-line Defender 130 V8 and still have plenty left over for a conscience-salving second-hand Mini Mayfair from the likes of Car and Classic. For those who can indulge, their money will bring more communal joy than any SUV will ever manage.
Mini eMastered by David Brown Automotive starts at £125,000, DavidBrownAutomotive.com
Jonathan Bell has written for Wallpaper* magazine since 1999, covering everything from architecture and transport design to books, tech and graphic design. He is now the magazine’s Transport and Technology Editor. Jonathan has written and edited 15 books, including Concept Car Design, 21st Century House, and The New Modern House. He is also the host of Wallpaper’s first podcast.
-
The artistry of Japanese wine
Fine wine from Japan may not yet register highly on the radars of most oenophiles, but for those who know, it's a hugely rewarding and rich tapestry of flavour. Drinks expert, Neil Ridley visits London's Luna Omakase for the launch of a new dedicated Japanese wine pairing menu
-
In Los Angeles, Darling doesn’t want to be your average dinner spot
Vinyl, live-fire cooking, and California’s finest ingredients come together in this immersive new concept from a celebrated Southern chef
-
'There is no way light and darkness are not in exchange with each other': step inside Christelle Oyiri’s sonic world in Berlin
In an explosion of light and sound, Christelle Oyiri explores celebrity, mythology and religion inside CANK, a former brutalist shopping centre in Berlin’s Neukölln
-
All the new electric cars and concepts revealed at Munich’s IAA Mobility 2025
Munich’s alternative motorshow is now in its third iteration, combining a traditional exhibition space with a conference and large-scale public activations on the streets of the city
-
How will future car interiors take shape? London studio NewTerritory has a vision for automotive design
Design studio NewTerritory has set up a new automotive division to explore the future of car interiors. We interrogate the team
-
Callum Designs comes out swinging with its new take on the bespoke Wood and Pickett Mini
Ian Callum has overseen the revival of this classic coachbuilding brand, with David Gandy as the lucky first customer of the freshly revived Wood and Pickett Mini
-
Are these the most luxurious Land Rovers ever? Welcome to the refined world of Helderburg
East Coast Land Rover specialists Helderburg are committed to the very best, transforming the classic British utility vehicle into bespoke individual creations
-
More colour and more design. More modernity. More Mini
The iconic manufacturer has upped its game on tone, texture and interiors
-
The 2024 Goodwood Festival of Speed hosted a wealth of auto innovation, from hypercars to hot hatches
The best new SUVs, EVs, hatchbacks and supercars to emerge from the 2024 Goodwood Festival of Speed
-
British sports car builder Caterham teams up with the RAF to create this bespoke machine
Helicopter parts are repurposed for the bodywork of this Caterham Seven 360R, built in collaboration with RAF Benson
-
Land Rover’s robust and enduring Defender is still a platform for automotive creativity
The iconic Land Rover Defender will never die out; here’s our guide to the world’s best specialists providing restorations and restomods of this British design classic