Neopolitan street food goes gourmet in Novara
Antonino eatery in Vicolungo has given us food for thought
![Part of restaurant with tables and chairs and shelves with bottles of wine on it](https://cdn.mos.cms.futurecdn.net/zwRttFpNy9by43WzuqLiSQ-415-80.jpg)
Traditional Italian streetfood has been given a Michelin-starred coating, courtesy of decorated chef Antonino Cannavacciuolo. In the principality of Vicolungo in Novara, northern Italy, Cannavacciuolo has developed a new gourmet format for quick bites; creating an eponymous lifestyle concept store and cafe centred around fast food.
Fried pizza, eggplant parmigiana, mozzarella in carrozza, sfogliatelle, babà, and unxious donuts fill the feel-good menu. Humble Neapolitan favourites like cuoppo – paper cones piled with deep-fried delights – have been elevated by the chef's light touch (without detracting from their rustic street-eats charms).
Illustration of cuoppo, by Lamatilde
The irreverent visual identity is designed by Turin-based architecture studio Lamatilde. Vernacular italics and a logo with a vintage twist complement illustrations that immortalise meal-related moments. Tag phrases poke gentle fun of colourful Neapolitan sayings – ‘facciamo muore grosse' – imitating the bustle of the market. Wallpaper patterns are innovatively made using forks, whisks and knives in lieu of brushes (watch Lamatilde's video of this process below).
Functionally, the floor plan is divided into two, with one area for food preparation and another for its sale, alongside scullery novelties including cookbooks, aprons and take-home oils and sauces. Scaling the walls, awnings made from mirrored panels further constitute Antonino’s idea of a market square: an space for mingling, pausing and tasting.
Illustration: © Lamatilde. Film: © Andrea Silvestri
Illustration: © Lamatilde
INFORMATION
Wallpaper* Newsletter + Free Download
For a free digital copy of August Wallpaper*, celebrating Creative America, sign up today to receive our daily digest of inspiration, escapism and design stories
Elly Parsons is the Digital Editor of Wallpaper*, where she oversees Wallpaper.com and its social platforms. She has been with the brand since 2015 in various roles, spending time as digital writer – specialising in art, technology and contemporary culture – and as deputy digital editor. She was shortlisted for a PPA Award in 2017, has written extensively for many publications, and has contributed to three books. She is a guest lecturer in digital journalism at Goldsmiths University, London, where she also holds a masters degree in creative writing. Now, her main areas of expertise include content strategy, audience engagement, and social media.
-
Commune’s sustainable personal care products look ‘quite unlike anything else’
Commune’s Somerset-made products stand out in the sustainable skincare crowd. Madeleine Rothery speaks with the brand’s co-founders Kate Neal and Rémi Paringaux
By Madeleine Rothery Published
-
‘Hedonistic and avant-garde’: Rabanne’s Julian Dossena on the legacy of the chainmail 1969 bag
Paco Rabanne’s 1969 chainmail handbag encapsulates the late designer’s futuristic, space-age style. Current creative director Julien Dossena tells Wallpaper* about the bag’s particular pleasures
By Jack Moss Published
-
Postcard from Paris: Olympic fever takes over the streets
On the eve of the opening ceremony of Paris 2024, our correspondent shares her views from the streets of the capital about how the event is impacting the urban landscape.
By Minako Norimatsu Published
-
Celebrate 160 years of Martini, the iconic aperitivo
We mark 160 years of Martini & Rossi, creator of the original Martini Rosso vermouth, a perfect blend of fragrant botanicals and sweet wines
By Tianna Williams Published
-
Cin cin: discover the story behind Campari, Milan’s signature aperitivo
Where better to indulge in the delights of the Italian golden hour than Milan, the home of Campari? We trace the origins of the city’s signature aperitivo
By David Taylor Last updated
-
Milan’s Triennale Design Museum spills the beans on the art of food (and food of art)
By JJ Martin Last updated
-
Buccellati sets the table for conviviality at Milan Design Week 2022
Designers Dimorestudio, Ashley Hicks, Chahan Minassian and Patricia Urquiola create spectacular dinner table designs for Buccellati’s Milan Design Week exhibition, ’Il Galateo – a journey into conviviality’
By Mary Cleary Last updated
-
Meta is poised to be Milan’s new food destination
Meta is a new culinary concept space that brings the best of Italian food and design together in one place
By Mary Cleary Published
-
Crate escape: a refreshingly different winery salutes wit and whimsy in Italy’s Piedmont
By Marco Sammicheli Last updated
-
Artist’s Palate: Not Vital’s plain in pigna
By TF Chan Last updated
-
Japan meets Italy at Milan’s new zen co-working café
By Laura May Todd Last updated