T-shirt power: the London exhibition exploring the subversive sway of the slogan tee
‘The shape of a T-shirt is so simple and beautiful,’ says Vivienne Westwood in her 2014 autobiography. ‘You are aware of the cloth, of the body, but also of an image: it is a canvas’. A new exhibition, T-Shirt: Cult - Culture - Subversion, at the Fashion and Textile Museum in London, celebrates the socio-political power of this universal garment, one used as a visual tool for conveying cultural statements and protestations.
Westwood and her then partner Malcolm McLaren gained prominence in the late Sixties for their creation of DIY T-shirts, embellished with glitter glue, chains, provocative images and typography. Be it a black T-shirt bearing the word ‘Rock’ spelt in chicken bones, a white tee with two cowboys in hats, boots and naked from the waist down, or another style with studs spelling ‘Venus’, the duo used Letterism as a powerful tool to convey their anti-establishment, punk outlook.
‘T-shirt: Cult - Culture - Subversion’ is on display at the Fashion and Textile Museum in London
‘T-shirt: Cult - Culture - Subversion’, features a selection of Westwood’s T-shirt designs, from the coveted archive styles sold from her Kings Road boutique in Chelsea, to more modern ‘Climate Revolution’ iterations which convey her environmentalist outlook today. The exhibition also presents an expansive range of T-shirts by other creatives, which hang from colourful mannequins or are presented on graphic metal plinths. Look out for pro-recycling slogan designs by Henry Holland, squiggle pop art Aids awareness prints by Keith Haring, and artist Jeremy Deller’s slogan T-shirts, bearing tabloid headlines, like ‘My Drug Shame’ and ‘My Booze Hell.’
No exhibition on the political power of the T-shirt would be complete without the creative output of Katharine Hamnett. The British designer has been making slogan T-shirts since the Eighties. Her first ‘Choose Life’ slogan style was sported by George Michael on Top of the Pops, and last September the designer released a ‘Cancel Brexit’ tee. She also famously wore a T-shirt bearing the slogan ‘58% Don’t Want Pershing’ to meet with Margaret Thatcher in 1984, in response to the public’s reaction to US nuclear missiles being moved to UK soil.
Percentages have also been at the forefront of contemporary British politics, with the close European Referendum being totalled at 51.89 per cent voting to leave the EU. Hamnett has just launched her ‘Second Referendum Now’ T-shirt in protest. ‘In a democracy people have their right to change their mind,’ she says. ‘They were given incorrect figures and information regarding the impact of leaving the European Union. What’s so sad is that things which were going on in the Eighties are as relevant now as they were then. We’re at the tipping point and it’s time to act. ‘It’s not just about buying a t-shirt, you have to follow up on your beliefs.’
Left, ‘Breasts’ T-Shirt, designed and screen printed by John Dove and Molly White, for Morley, 1969. Original photography in collaboration with James Wedge. Right, Leopard skin ‘Fetish’ T-shirt, designed and screen printed by John Dove and Molly White, 1973.
Left, ‘My Drug Shame’, Limited Edition T-shirt. Right, ‘My Booze Hell’ Limited Edition T-shirt, by Jeremy Deller, 2016.
Vivienne Westwood wears a ‘Climate Revolution’ T-shirt backstage.
Left, ‘Don’t Be A Waster #SwapForGood’ T-shirt. Right, ‘Single Use Plastic is Never Fantastic #SwapForGood’ T-shirt, by Brita x Henry Holland
INFORMATION
Receive our daily digest of inspiration, escapism and design stories from around the world direct to your inbox.
’T-shirt: Cult – Culture – Subversion’ is on view until 6 May. For more information, visit the Fashion and Textile Museum website
-
Lauded British designer Grace Wales Bonner is the new head of menswear at HermèsThe LVMH Prize winner will replace Véronique Nichanian, the Parisian house announced today
-
With no tasting notes to go by, Highland Park offers a new way of drinking whiskyMichelin-starred chef Björn Frantzén has collaborated with the Orkney distillery on ‘Between You and I’, a 16-year-old single malt whisky, where drinkers are encouraged to explore personal memories and emotions when tasting
-
Matsuya Ginza lounge is a glossy haven at Tokyo’s century-old department storeA new VIP lounge inside Tokyo’s Matsuya Ginza department store, designed by I-IN, balances modernity and elegance
-
‘Dirty Looks’ at the Barbican explores how fashion designers have found beauty in dirt and decayFrom garments buried in River Thames mud to those torn, creased and stained, ‘Dirty Looks’ is a testament to how ‘creativity and new artistic practices can come out of decay’, its curators tell Dal Chodha
-
Tyler Mitchell’s London show explores the figure of the Black Dandy, ‘imagining what else masculinity could look like’Originally part of a visual essay to accompany the Met’s ‘Superfine’ 2025 Costume Institute exhibition, ‘Portrait of the Modern Dandy’ goes on display at Gagosian Burlington Arcade in London this week
-
Inside Louis Vuitton’s Murakami London pop-up, a colourful cartoon wonderland with one-of-a-kind caféWallpaper* takes a tour of the Louis Vuitton x Murakami pop-up in London’s Soho, which celebrates the launch of a new ‘re-edition’ accessories collection spanning the greatest hits from the Japanese artist’s long-running collaboration with the house
-
Get to know Issey Miyake’s innovative A-POC ABLE line as it arrives in the UKAs A-POC ABLE Issey Miyake launches in London this week, designer Yoshiyuki Miyamae gives Wallpaper* the lowdown on the experimental Issey Miyake offshoot
-
Margaret Howell London Fashion Week Women's S/S 2019 -
London Fashion Week S/S 2023: Ahluwalia to Martine RoseThough slimmed-down, London Fashion Week nonetheless provided the moments of creative expression the city is known for – from Ahluwalia’s ode to Africa to Martine Rose’s much-anticipated runway return
-
Discover these fashion brands at London Craft WeekDuring London Craft Week, fashion brands including Smythson, Bally and Serapian are hosting events across the capital
-
Nicholas Daley's multicultural roots celebrated in London