The Row A/W 2018

The Row A/W 2018

Scene setting: the understated, thoughtful elegance of The Row was enhanced by a special curation of Isamu Noguchi sculptures, installed in the label’s TriBeCa headquarters just for its A/W 2018 show. Set against the building’s concrete floors and exposed brickwork, the sculptures took on a renewed contemporary appeal, and provided an otherworldly backdrop as models meandered past.

Team work: as the Isamu Noguchi Foundation and Garden Museum’s senior curator Damien Hart points out, Noguchi was no stranger to collaborating with women or fashion for that matter. ‘Over the years, fashion was as persistent as an extra-sculptural interest as any other... he designed costumes for all of the dance and theatrical collaborations that allowed...[and] worked regularly with cut and folded paper and sheet metal in ways Hay connoted pattern making, draping and garment assembly.’ Hart adds, ‘Collaborating with [The Row] is an irresistible opportunity to give Noguchi’s woek a chance to do what it does best: demonstrate an uncanny ability to cast its spell and transform space in unusual circumstances. The environment we have made here - a surreal, apocalyptic landscape- is intended to provide a charged space in which to look, walk and watch walking.’

Mood board: while aided by this esoteric spirit, The Row’s collection was as beautifully composed on its own as ever. Architectural silhouettes with minimal, austere details still retained an exquisite femininity - gently billowing skirts, delicate sleeves and elongated waists all brought a touch of mystique to the garments. Complemented by neutral colour palette that included shades of moss and peach, the collection was a enchanting vision of quiet luxury and restraint.

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