Another season of runway shows is negotiating the social restrictions of the Covid-19 pandemic. But which cities are cementing their show-must-go-on spirit? Which labels are presenting IRL? And which brands are staying put in the digital sphere? Here we present our expert guide to how each fashion city is approaching the upcoming S/S 2022 menswear shows, from Pitti to Paris.
Fashion week S/S 2022: all you need to know
London Fashion Week
12-14 June
Fashion week S/S 2022 kicks off with London’s digital-first event, featuring a roster of the city’s emerging and established men’s and women’s brands. On the men’s scene, think Nicholas Daley, Bethany Williams, Ahluwalia, and Per Götesson; on the women’s, Preen by Thornton Bregazzi, and Dilara Findikoglu. Other events to look out for? A presentation of Ben Sherman’s Team GB Olympics collaboration; the University of Westminster’s graduate fashion show; plus a series of Newgen physical activations.
Milan Fashion Week
18-22 June
Organisational body Camera Nazionale della Moda Italiana (CNMI) has announced that Milan Fashion Week men’s collections will take places as a series of digitalised and physical events. The schedule is already jam packed, featuring appearances from big players including Ermenegildo Zegna, Fendi, MSGM, Prada, Etro, Dolce & Gabbana, and Giorgio Armani, with the last three labels confirmed for an IRL event.
Paris Fashion Week
22-27 June
The organisational body Fédération de la Haute Couture et de la Mode (FHCM) has also announced its intentions to host physical fashion shows in June. Covid-19 restrictions are in the process of being eased in Paris, with bars and restaurants reopening this month. As with Milan, the Paris Fashion Week S/S 2022 schedule is packed with brands and labels, including Louis Vuitton, Issey Miyake, Rick Owens, Paul Smith and Dior.
Pitti Immagine Uomo 100
30 June-2 July
The first announcments around the Florentine menswear fair have been announced, with South African designer and LVMH Prize-winner Thebe Magugu confirmed as the Pitti Immagine Uomo 100’s guest designer. Other activations include a live shoot at the Fortezza da Basso venue, curated by Arena Homme+; the third installment of Pitti’s Sustainable Style initiative; and Rolf Ekroth’s Finnish countryside-inspired S/S 2022 collection and film. §