This Lunar New Year, Loewe is marking the Year of the Rabbit with a new twist on its iconic ‘bunny bag’, as well as new ready-to-wear, charms, and limited-edition candles.
Loewe’s Year of the Rabbit collection
Part of the brand’s animal-inspired bag collection, alongside elephants, whales, turtles, and monkeys, the classic bunny bag encapsulates Loewe’s characteristic blend of impeccable craftsmanship with playful aesthetics. The new holiday edition reimagines the original shape, with the bunny ears tied in a symbolic ‘knot’, representing human connection and good fortune.
The same tied-ears signature appears across a series of bags, including limited-edition versions of the ‘Bunny Pocket’ in classic calfskin, nugget-sized ‘Hammock Bunny’ in nappa calfskin, and raffia and calfskin ‘Bunny Bucket’ bags.
In addition to the bags, the brand has launched bunny charms – in nappa calfskin and featuring pom-pom tails, a zip top and a keyring hoop. There are also T-shirts and sweatshirts, all in the Year of the Rabbit capsule collection’s colourways of Peach Bloom, Ghost, and Dark Yellow, and decorated with the outline of the pattern used by Loewe artisans to create the knotted rabbit ears.
A final cute indulgence, Loewe has produced luxury candles in the shape of a rabbit looking upwards, which are fragranced with a delicate scent of white chocolate, rice, caramel, vanilla and cream, and are available in the same Peach Bloom, Dark Yellow and Ghost colourways.
Bunny candle, £180; Bunny charm, £325; Bunny Pocket bag, £595; Hammock Nugget bunny bag, £2,250
See the full Year of the Rabbit collection at loewe.com
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