Herno to team up with FC Barcelona on formalwear
From January, Italian heritage label Herno will become FC Barcelona’s official formalwear partner for the next three seasons
Italian heritage label Herno – first founded over 70 years ago on the shores of Lake Maggiore, Piedmont – has announced a new partnership with Spanish sporting behemoth FC Barcelona. In a deal which will last for three seasons, Herno will provide the off-pitch formalwear for the men’s and women’s football teams, worn by players to European competitions and finals. Additionally, FC Barcelona’s basketball team will wear the brand’s formalwear on its own travels.
The various Barça players will be outfitted in Herno’s designs from January 2023, marking the first time the three teams will share the same partner for formalwear. Herno, which is known for its precision-focussed approach to design and unique fabric innovations – the brand’s various materials are devised in-house – says in a statement it looks forward to ‘the challenge of dressing players of very different physicality, physicality, between women and men of football and basketball players... a real exercise in style, to make everyone feel comfortable and well dressed.’ As with all of Herno’s output ‘research, manufacture and technology’ are central to the project.
Herno and FC Barcelona note that shared values are central to the collaboration – namely, an ‘aspiration to excellence in their respective fields through commitment, teamwork and ambition‘. ‘They are also two brands that have remained true to their roots over the years,’ the statement continues. ‘Barça has never forgotten its Catalan origins and its traditions, and this is worth the loyalty of millions of fans, heterogeneous and cross-gender crowd.’
’Herno pursued the same path: it takes its name from one of the rivers that cross the town of Lesa, on the shores of Lake Maggiore where the company was founded.’
Herno will become FC Barcelona’s formal wear partner for the next three seasons through to 2024/25.
Wallpaper* Newsletter
Receive our daily digest of inspiration, escapism and design stories from around the world direct to your inbox.
Jack Moss is the Fashion Features Editor at Wallpaper*, joining the team in 2022. Having previously been the digital features editor at AnOther and digital editor at 10 and 10 Men magazines, he has also contributed to titles including i-D, Dazed, 10 Magazine, Mr Porter’s The Journal and more, while also featuring in Dazed: 32 Years Confused: The Covers, published by Rizzoli. He is particularly interested in the moments when fashion intersects with other creative disciplines – notably art and design – as well as championing a new generation of international talent and reporting from international fashion weeks. Across his career, he has interviewed the fashion industry’s leading figures, including Rick Owens, Pieter Mulier, Jonathan Anderson, Grace Wales Bonner, Christian Lacroix, Kate Moss and Manolo Blahnik.
-
Focal launches Diva Utopia, wireless speakers for aesthetically minded audiophiles
Focal’s felt-clad Diva Utopia speakers bring high-fidelity wireless sound to a huge range of audio applications
By Jonathan Bell Published
-
Watch: Jamie Dornan takes a bath in Le Courbusier’s villa for Loewe Perfumes
Jamie Dornan stars alongside Sophie Wilde in the new Loewe Perfumes 2024 campaign, shot by David Sims in Le Corbusier’s Villa Savoye
By Hannah Tindle Published
-
One to watch: Casey Zablocki’s Rocky Mountain surroundings feed into his vast sculptural work
Montana-based artist Casey Zablocki uses one of America’s largest kilns to create monumental ceramic, functional sculptures
By Dan Howarth Published
-
Pitti Uomo 106: what we learnt from the Florence menswear fair
While this season’s Pitti Uomo guest designers embraced Florence’s uniquely cinematic setting, at the fair itself, brands presented comprehensive offerings that crossed seasons and celebrated Italian craft
By Jack Moss Published
-
Pitti Uomo 105 saw menswear designers consider the passing of time
Past, present and future collided at Pitti Uomo 105, as SS Daley and Magliano showed their A/W 2024 collections at the Florentine menswear fair
By Jack Moss Published
-
Exploration, travel, adventure: the lowdown on Herno’s S/S 2023 collection
A closer look at Herno’s latest collection, which riffs on the brand’s heritage with a new fashion-focused lens
By Jack Moss Published
-
Herno Globe wins Wallpaper* Design Award for sustainable style
The Herno offshoot is the Italian brand’s most sustainable yet, featuring pioneering low-impact fabrications – the winner of ‘Best Sustainable Style’ at the 2023 Wallpaper* Design Awards
By Jack Moss Published
-
These innovative, sustainable fabrics are defining Herno Globe A/W 2022
Herno Globe is the sustainable offshoot of historic Italian outerwear label Herno. From regenerated nylon to fast-to-degrade materials, discover the fabric innovations defining the brand’s colourful A/W 2022 collection
By Jack Moss Last updated
-
Exclusive Herno factory tour with CEO Claudio Marenzi
Herno CEO Claudio Marenzi shows us where the magic happens, and talks about the brand’s transformation from raincoat maker to outerwear behemoth
By Stuart Brumfitt Published
-
Camping style: how to achieve chic at the highest peak
With brands including Bally, Stone Island, Herno and Snow Peak bringing utilitarian elegance to outerwear, getting into the great outdoors has never looked so good
By Laura Hawkins Last updated
-
Padded value: these puffer jackets have sustainable style
A host of brands are bringing padded value to outerwear, with puffer jackets formed from natural materials and upcycled fabrics
By Laura Hawkins Last updated