Francesca Venturoni's Rome apartment renovation celebrates earthy tones

Studio Venturoni creates a contemporary feel to this heritage building near the Trevi fountain

Francesca Venturoni's dining area featuring a round dining table, blue doors and white curtains
(Image credit: press)

‘My career in London has allowed me to understand the importance of detail,’ says Milanese-based architect and interior designer Francesca Venturoni of her experience with firms like Zaha Hadid Architects and One Works. The devil is certainly in the detail for a new project from her studio – the interior makeover of an apartment in Rome.

‘Everything must be in the right place and we should not be afraid to express bold concepts, even in a domestic setting,’ Venturoni continues. The domestic site here is 80 sq m, and is filled with warm tones of red, earth and beige that are an ode to the traditional city it is housed within.

Francesca Venturoni's workspace and clothing rail with storage cupboards

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Francesca Venturoni's kitchen area featuring white walls, contrasting tiles and dark cupboards

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Venturoni stripped back the original set up of thick masonry walls and custom-made wooden cabinets to allow light to flood through the large windows and doorways. In the bathroom, find wares from Cielo and Ceramiche Flaminia filling the terrazzo dressed space for a fresh contemporary feel, while art deco touches pepper the communal areas. Included in the product mix are Driade armchairs, Kartell lamps, a Magis chair and Flos lamp.

The joined living and kitchen area is also where the studio takes some darker turns with the doors and kitchen units, bringing modernity to the heritage building that is a stone’s throw away from the Trevi fountain by architect Nicola Salvi and Giuseppe Pannini. In contrast, the gold detailing, and the mustard and blue soft furnishings in the bedroom create a more classic atmosphere that nod to the historic surroundings.

Venturoni has studied and worked in from cities Phoenix to Copenhagen, and these influences can be seen in the apartment from the minimal sconces and table lamps to brass accents. While she is global in her inspiration, her heart remains in Milan and its innate culture of design.

Francesca Venturoni's living area featuring a light grey sofa, large face statue in white and colour block rug

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Francesca Venturoni's bathroom featuring blue walls, speckled tiles and round mirror

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Alternative view of Francesca Venturoni's kitchen area featuring bar table, matching stools and black cylinder pendant lights

(Image credit: press)


Sujata Burman is a writer and editor based in London, specialising in design and culture. She was Digital Design Editor at Wallpaper* before moving to her current role of Head of Content at London Design Festival and London Design Biennale where she is expanding the content offering of the showcases. Over the past decade, Sujata has written for global design and culture publications, and has been a speaker, moderator and judge for institutions and brands including RIBA, D&AD, Design Museum and Design Miami/. In 2019, she co-authored her first book, An Opinionated Guide to London Architecture, published by Hoxton Mini Press, which was driven by her aim to make the fields of design and architecture accessible to wider audiences.