Spritmuseum on Stockholm’s waterfront was the venue for the first in our series of joint shindigs with SodaStream. Syncing our party agenda with the global design fair calendar, providing cocktails, effervescence and good times for a select guest list, our plan is to touch down in four cities over the next few months, unpack SodaStream’s pop-up cardboard bar, source native DJs and explore indigenous spirits.
With the cream of Northern Europe’s creative elite in town for the annual Furniture & Light Fair and Stockholm Design Week back in February, we provided a bacchanalian evening of SodaStream-centric cocktails for 300 of our closest Scandinavian friends.
Naturally, choosing the right location was a priority, so SodaStream
innovator Yaron Kopel and Wallpaper* editor-in-chief Tony Chambers booked Spritmuseum, the recently redesigned, cool and coppery shrine to the joys of vodka. Now host to Absolut’s Art Collection, which includes pieces by artists such as Andy Warhol, Keith Haring, Damien Hirst and Ed Ruscha, the building’s conversion from an 18th-century boathouse was masterminded by Stockholm-based Pontus Lomar of Lomar Arkitekter.
Yves Béhar, designer of the new SodaStream, was put in charge of the bespoke cocktail menu, mixing innovative numbers such as Cucumber Heat Vodka Lime Soda. As the party started to pop, Scandi-grime star Elliphant took to the stage to perform her outré hit ‘Ciant Hear It’. The dance floor filled, the cocktails flowed, the atmosphere fizzed.
This was, in many ways, a coming out party for SodaStream 2.0, celebrating its remarkable reboot from a much-loved 1980s fad gadget to a sleekly rendered, environmentally-aware worktop citizen of the 21st century, intent on limiting the impact of bottled water and canned beverage consumption by encouraging the use of harmlessly aerated tap water. As the posters on the walls quoting Yoko Ono said: ‘You are water. I am water. Someday we’ll evaporate together.’