Watch Club calls in Dimore Studio for elegant new space

‘Watch Club founder Danny Pizzigoni tasked us with creatIng a space using our atmospheric approach,’ say Salci and Moran

(Image credit: Dimore Studio)

By Hannah Silver

last updated 21 October 2022

in Features

Wallpaper* Design Award winners Dimore Studio’s brief to create a modern space for a traditional watch business was arguably complex: to create a space both elegant and welcoming, comfortable but sumptuous.

‘Watch Club founder Danny Pizzigoni tasked us with creating a space using our atmospheric approach,’ say Britt Moran and Emiliano Salci of Dimore Studio, the Italian designers at the helm. Their characteristic mix of jewelled tones with subtle hues and luxurious detail – Giò Ponti armchairs here, a Venini chandelier there – adds warmth to the five-room space in the Royal Arcade in Mayfair’s Albermarle Street.

A suitably lush colour palette of duck-egg blue, mustard yellow, muted burgundy and moss green tops off the overall desired effect: ‘We wanted to deliver a domestic space as opposed to a work one,’ they confirm.

room with wooden flooring — Rich, muted tones and a clash of textures bring depth to the space

INFORMATION

For more information, visit the Watch Club website

ADDRESS

49 Albermarle Street, London

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Hannah Silver is the Art, Culture, Watches & Jewellery Editor of Wallpaper*. Since joining in 2019, she has overseen offbeat design trends and in-depth profiles, and written extensively across the worlds of culture and luxury. She enjoys meeting artists and designers, viewing exhibitions and conducting interviews on her frequent travels.

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