NoMad continues to march towards becoming Manhattan’s next neighbourhood du jour with the opening of HGU New York. The previously off-the-beaten district sandwiched between Madison Square Park and Herald Square has recently become popular with hoteliers, and HGU is just the latest in a line of properties to make NoMad its home base.
The recently unveiled hotel occupies a Beaux-Arts building from 1905, but today, it’s all about modern interiors with the kind of eclectic, artsy style that wouldn’t look out place inside the glamorous New York apartment of a local luminary. Overseen by designers Peter Guzy of Asfour Guzy Architects and DD Allen of Pierce Allen Design, there’s a soft, barebones quality to the decor, with rooms relying mostly on texture to define the space’s pared down aesthetics. Hand-woven patchwork Turkish rugs are topped with beds layered with blankets and fur throws with cone-shaped lighting fixtures hanging overhead. While the bathrooms are nearly all white.
It’s in 1905 Lounge where the HGU’s visual narrative is at its most dynamic; marble fireplace, warm leather chairs, sunburst chandeliers, shocking red walls, and tweed couches combine to give it a private-club feel. This is also where drawings, paintings, and sculptures by contemporary artists like Jamie Roadkill, Liz Markus, and LF Schultz can be viewed, thanks to the hotel’s collaboration with Chelsea art destination Gallery 151.
INFORMATION
ADDRESS
34 E 32nd Street
-
Ghanaian cuisine has a story to tell at Washington, DC restaurant ElminaThe new restaurant is chef Eric Adjepong’s colourful ode to the recipes he grew up loving
-
Pedro y Juana's take on architecture: 'We want to level the playing field’Mexico City-based architects Padro y Juana bring their transdisciplinary, participatory approach to the Mexico pavilion at the Venice Architecture Biennale 2025; find out more
-
The Sialia 45 cruiser is a welcome addition to the new generation of electric boatsPolish shipbuilder Sialia Yachts has launched the Sialia 45, a 14m all-electric cruiser for silent running
-
Ghanaian cuisine has a story to tell at Washington, DC restaurant Elmina
The new restaurant is chef Eric Adjepong’s colourful ode to the recipes he grew up loving
-
Fancy a matcha-beer cocktail? Visit this dashing new LA restaurantCafé 2001 channels the spirit of an American diner with the flow of a European bistro and the artistry of Japanese cuisine
-
At this secret NYC hangout, the drinks are strong and the vibes are strongerFor People's bar, Workstead serves up a good time
-
Visit this Michelin-star New York restaurant that doubles as an art galleryArtist Mr.StarCity is exhibiting his emotionally charged yet optimistic ‘Bloomers’ portrait series at Frevo, a Greenwich Village hidden haunt
-
With glowing honeycomb-shaped booths, this futuristic Japanese restaurant is ramen heavenAfter a successful U.S. expansion, Kyuramen touches down in Los Angeles.
-
Tour the best contemporary tea houses around the worldCelebrate the world’s most unique tea houses, from Melbourne to Stockholm, with a new book by Wallpaper’s Léa Teuscher
-
Seven things not to miss on your sunny escape to Palm SpringsIt’s a prime time for Angelenos, and others, to head out to Palm Springs; here’s where to have fun on your getaway
-
At Linden Los Angeles, classic New York comfort food gets its dueThe restaurant, inspired by a stretch of boulevard bridging Brooklyn and Queens, honors legacy, community and pleasure
