Rare Japanese matcha tea comes to London in new pop-up bar at Muji flagship
You might think the English have got tea covered, but Muji has other ideas. Opening for a two week residency until 11 November is OHH Cha Bar, a dedicated matcha bar serving green tea.
Tea company OHH spent two years scouring Japan in search of a quality selection of tea blends. Meeting with the country’s leading tea producers and farmers, the group brought together eight high-calibre blends of matcha, a nutrition-rich member of the green tea family, as well as further blends of black and green tea. OHH has brought this together in OHH Cha Bar, Europe’s first contemporary matcha bar in London, shaking up the English capital’s tea culture with its premium eastern offerings.
Matcha tea is a nutrition-rich member of the green tea family
Housed within Muji’s Tottenham Court Road store, the pop-up bar provides an authentic Japanese tea experience. Visitors can sample the menu of Japanese matcha, hand-picked and stone-ground for optimal freshness, as well as attend tutorials covering how to make accessible versions of the powerful blend. For those who want to dig deeper, more specialised workshops are available, focusing on topics such as how various types of porcelain from Japan’s differing prefectures can impact flavour.
The space’s design correlates with Muji’s staple minimalist aesthetic. Stainless steel is applied throughout, from the translucent curtain shrouding the space to the central serving aisle inside and a bespoke folded aluminium bar with a white pearlescent finish that alters in colour depending on viewing position. The silvery, monochromatic space allows the verdant colour of the tea to shine, with the rich shade of green applied to customised Muji chairs from which visitors can immerse themselves in the rare flavours on offer. §