Mr Porter celebrates the mastery of Italian fashion
The luxury menswear retailer celebrates the impeccable craftmanship of Italian menswear with a capsule collection featuring Aspesi, Etro and Valstar
This week the S/S 2021 womenswear shows kick off in Milan, in a fashion showing season set to be different to any other. This season sees the introduction of small physical shows that align with social distancing and the prominence of digital screenings. While the world’s fashion press, buyers and street style stars won’t get to see fashion items up close, or marvel at the sleeve of a jacket or the embellishment of an accessory, one thing remains true in Milan: Italian craftsmanship will still be world class.
It’s the impeccable nature of Italian craftsmanship that has inspired ‘Italian Masters’, Mr Porter’s latest country-celebrating capsule collection featuring a roster of its artisan-championing labels, including Valextra, Aspesi, Lardini and Rubinacci. ‘There’s no doubt that “Made in Italy” is hailed one of the most desired attributes a product can proclaim. It stands for the best in craft, the finest materials, and time-honoured manufacturing techniques, which together represent the epitome of luxury and the roots of long-lasting menswear,’ says buying director Sam Kershaw. Previous capsule collections, Made in California, Vive La France and The Japan Edit also celebrated fashion from different areas of the globe.
Italian Masters boasts over 250 distinct products across clothing, footwear, accessories and homeware, including sleek suede jackets by Valstar, colourful woollen throws by Missoni Home and richly embroidered suiting by Etro. ‘We’ve worked with each partner to create an exclusive offering that both honoured each brands’ DNA and celebrated their unique craft and offering,’ Kershaw adds.
In celebration of the launch, Mr Porter has also partnered with the Fondazione Cologni dei Mestieri d’Arte to support the Foundation’s annual ‘A School, A Job. Training to Excellence’ apprenticeship programme, which matches 25 Italian graduates from a selection of the best schools and universities of Arts and Crafts with 25 Italian artisanal ateliers or businesses. §