Max Mara S/S 2017
Mood board: When Max Mara name-checked Brazilian architect Lina Bo Bardi in their show notes we couldn't help but be captivated. Though there were not any Brutalist concrete and glass structures on the runway, the collection was nonetheless touched by a welcome wash of modernism: clean, sporty shapes jazzed up by exuberant Tropicana prints and bright pops of color.
Best in show: The tropical prints were outstanding in the show. The best versions were done in crisp white pique cotton covered in lush leaf and humming bird scenes that covered sweeping pool side overcoats worn with matching printed bustier style bathing suits.
Finishing touches: Just in case there was any doubt that Max Mara was taking a sporty turn for spring, each model came armed with a long brimmed visor. Oversized bucket bags with saddle stitching were another nod to Bo Bardi, reflecting the Bola de Latão chairs she had installed in her home.
INFORMATION
Photography: Jason Lloyd-Evans
Wallpaper* Newsletter
Receive our daily digest of inspiration, escapism and design stories from around the world direct to your inbox
JJ Martin
-
Get to know Issey Miyake’s innovative A-POC ABLE line as it arrives in the UK
As A-POC ABLE Issey Miyake launches in London this week, designer Yoshiyuki Miyamae gives Wallpaper* the lowdown on the experimental Issey Miyake offshoot
By Jack Moss Published
-
Eurovision unveils its 2024 stage, designed by Beyoncé's Renaissance Tour creatives
This year's stage design aims to bring the audience into the performance more than ever before.
By Charlotte Gunn Published
-
Ikea meets Japan in this new pattern-filled collection
New Ikea Sötrönn collection by Japanese artist Hiroko Takahashi brings Japan and Scandinavia together in a pattern-filled, joyful range for the home
By Rosa Bertoli Published
-
Milan Fashion Week Men’s S/S 2023: Fendi to Prada
From Prada’s exploration of archetypal menswear garments to JW Anderson’s much-anticipated debut in the city, the best of Milan Fashion Week Men’s S/S 2023, as it happens
By Jack Moss Last updated
-
Milan Fashion Week A/W 2021: designers riff on romp and relaxation
Milan Fashion Week offered a wardrobe for life after lockdown, by brands including Fendi, Prada, Salvatore Ferragamo, Valentino and Giorgio Armani
By Laura Hawkins Last updated
-
The filmic vision of Paris’ virtual men’s fashion week
Take an in-depth look at the trends of Paris' fashion week for Spring/Summer 2021, where brands turned to the moving image to express their collections virtually
By Pei-Ru Keh Last updated
-
Giorgio Armani A/W 2020 Milan Fashion Week Women's
By Laura Hawkins Last updated
-
Bottega Veneta A/W 2020 Milan Fashion Week Women's
By Laura Hawkins Last updated
-
Ports 1961 A/W 2020 Milan Fashion Week Women's
By Laura Hawkins Last updated
-
BOSS A/W 2020 Milan Fashion Week Women's
By Laura Hawkins Last updated
-
Dolce & Gabbana A/W 2020 Milan Fashion Week Women's
By Laura Hawkins Last updated