Knot your typical tech accessories: Native Union’s new cable range

Sailing confidently into the tech accessories market this week is a new range of braided cables hoping to encapsulate the fresh vibes of summer.

Created by Native Union, the latest cable collection is an adaptation of its most popular cables that channel aesthetic riffs from maritime design by adopting a vibrant red, white and blue print. Striving to always evolve and perfect its products, the design company states that the new range ‘adds another dimension to our cable offering, turning the products into desirable fashion accessories and highly functional tech accessories in equal measure’.

Compatible with all Apple Lightning devices, the nautical range offers a variety of cable types: BELT, BELT Twin Head, KEY, NIGHT and JUMP cable. These cables, whilst stylish, still put a large emphasis on practicality – having been crafted from durable, braided nylon designed to withstand wear and tear. The range also goes further, the company professes, by solving everyday problems such as ‘forgetting your cable, running out of battery on-the-go, or straining to use your device while charging’.

Founded in 2009, Native Union has spent six years developing its products in its fundamental objective to create tech accessories with ‘inherent warmth, personality and individuality’. This ambition has led to its products being sold around the world – the nautical range itself is available as of now on their website. 

As a more durable and stylish option to Apple’s cable offerings, this range might just prove to have you in knots.