Book: Graphic Design for Fashion
Graphic Design For Fashion by Jay Hess and Simone Pasztorek is published by Laurence King
The hardback cover features debossed type
Spread from the book: pages from the A/W 2003 Eley Kishimoto ’views-paper’ by HarrimanSteel
Close-up: Christian Lacroix Pret-a-Porter A/W 2006 invitation by Antoine + Manuel. Photo by PSC Photography
Spread from the book: A comic strip-style lookbook for A/W 2003 for Bernhard Willhelm by Freudenthal Verhagen
Close-up: For S/S 2006, the Bernhard Willhelm lookbook by Freudenthal Verhagen was produced as two A1 posters. ’This was the superwoman collection. Before the shoot we had the idea to show Berhard and Jutta as giants being attacked by their own creations, mean little fashion elves,’ explains Verhagen. Photo by PSC Photography
Close-up: A selection of Haider Ackermann invitations by Paul Boudens. Photo by PSC Photography
Close-up: A/W 2010 lookbook by Designbolaget for Won Hundred. Photo by PSC Photography
Close-up: A/W 2009 lookbook by Designbolaget for Won Hundred. Photo by PSC Photography
Close-up: With central perforations, these A5 invitations by Paul Boudens for Yohji Yamamoto, were delivered in translucent metallic envelopes. Photo by PSC Photography
Close-up: Viktor & Rolf A/W 2008 invitation by Mevis & van Deursen, stamped with the wax seal-style logo. Photo by PSC Photography
Close-up: Homework’s minimalist packaging for organic label Fleur Tang featured a subtly embossed logo. Photo by PSC Photography
Close-up: A small snippet of a vast array of branding collateral material by Acne Art Department for Acne Studios, including Jeans labels, denim buttons, a compliments slip and receipt envelope. Photo by PSC Photography
Spread from the book: Bags and tissue paper (customised each season) by Acne Art Department for Acne Studios
Spread from the book: Acne Paper subscription cards even get special treatment, with alternating paper colours for each issue
Close-up: The cover of the Journal Standard Luxe lookbook, A/W 2006, by Plug-In Graphic
Close-up: Inside the lookbook, loose sheets of apparently aged paper create the impression of a personal collection of photos and clipping. Photo by PSC Photography
Close-up: Joff lookbook by Julia Born. Photo by PSC Photography
Spread from the book: Bless lookbook by Manuel Raeder
Close-up: Bless lookbook by Manuel Raeder. Photo by PSC Photography
The back cover of Graphic Design For Fashion