Wallpaper* identify the 5 neighbourhoods of the Milan furniture fair and in partnership with Crane.tv bring you zone-by-zone video guides to the greatest design gig on earth
First off, Wallpaper* editor-in-chief Tony Chambers, along with Industrial Designer Konstantin Grcic and Nina Yashar, owner the Nilufar gallery, take you around the buzzing Golden Triangle – Milan’s glitzy shopping district which during the Salone plays host to the biggest installations and flashiest parties – including Wallpaper’s.
Watch our Salone del Mobile 2011 guide to the Golden Triangle
The cool, calm and collected Brera district of Northern Milan is the hub of the design-art action, home to the likes of Anna Maria Consadori Gallery, Dilmos and Design Gallery Milano, as well as some of the more forward-thinking design showrooms, such as Moroso and Boffi. Here we take you on a tour.
Watch our Salone del Mobile 2011 guide to the Brera neighbourhood
Designers Yves Béhar, Tord Boontje and Moritz Waldemeyer show us around Milan’s hottest new creative corner, Ventura Lambrate, which this year played host to a diverse mix of exhibitions by leading design schools, independent galleries, labels, cultural institutions, design collectives and more.
Watch our Salone del Mobile 2011 guide to Ventura Lambrate
Once the wild child of Salone, Zona Tortona has been forced to grow up and reinvent itself. Here, we take a look around and designers like Tom Dixon tell us how to stand out from the crowd.
Watch our Salone del Mobile 2011 guide to Zona Tortona
We bring you a snapshot of the hub of the Salone action, the Fiera, and catch up with some of its exhibitors, including big guns of the design world like the Campana brothers and Roberto Minotti
Watch our Salone del Mobile 2011 guide to the Fiera