Nichetto Studio designs a Kinnarps stand in Stockholm

Kinnarps stand at the Stockholm Furniture Fair

During Stockholm Furniture Fair, Swedish office furniture specalists Kinnarps invited guests to view their new collection in a stand designed by Nichetto Studio

(Image credit: Åke E:son Lindman)

By Sujata Burman

last updated 6 August 2022

in News

Here at Wallpaper*, we have a great appreciation for the fine quality and ergonomics of office furniture. In fact, it's something we explore yearly in our contract furniture supplement. We do, however, understand that at a design fair, it can be a challenge to turn these functional pieces into a captivating display. This year at Stockholm Furniture Fair, Swedish brand Kinnarps overcame this struggle by showing their new wares in a transformational set up by Nichetto Studio.

Bringing a touch of Italian savoir fair immaculately melded with Scandinavian design language, Nichetto presented room set ups in a style that could be described as the ‘Kinnarps house’. Inviting the viewer to not only need the 2016 collection, but also to be inspired by it, Nichetto engaged with the brand's two new modular series – ‘Fields' and 'Space'.

Nichetto's design leading us through the Kinnarps realm, we were drawn up sets of stairs to different lifestyle booths. With injections of subtle colour, together with succulents and artwork, the rooms not only became the ideal working space, but also somewhere to live, eat and relax.

Divided into numbered areas, the enveloping gallery-style space became one we could visualise ourselves in. For instance, the sofas, screens and tables of 'Fields' were set out in different thematic situations across the room. ‘The idea is to gradually open the visitors' minds and to present Kinnarps interior design solutions in a new light,’ explains Nichetto. Similarly, the dynamic new 'Space' storage solutions were set into multiple combinations, suggesting their architectonic potential.

The show definitely introduced us to subtle revolutions across the Kinnarps brand. Paired with Nichetto's ‘complex geometric architecture', these developments certainly make getting up for work seem a little easier.

Kinnarps table and chairs — Nichetto presented room set ups in a style that could be described as the ‘Kinnarps house’

Kinnarps office furniture — With injections of subtle colour, the rooms not only became ideal working spaces, but also somewhere to live, eat and relax

Nichetto’s design leading us through the Kinnarps realm, we were drawn up sets of stairs to different lifestyle booths

Divided into numbered areas, the enveloping gallery-style space became one we could visualise ourselves in. For instance, the sofas, screens and tables of ’Fields’ were set out in different thematic situations across the room

office furniture — Similarly, the dynamic new ’Space’ storage solutions were set into multiple combinations, suggesting their architectonic potential

INFORMATION

For more information, visit the Kinnarps website

Photography: Åke E:son Lindman

Sujata Burman is a writer and editor based in London, specialising in design and culture. She was Digital Design Editor at Wallpaper* before moving to her current role of Head of Content at London Design Festival and London Design Biennale where she is expanding the content offering of the showcases. Over the past decade, Sujata has written for global design and culture publications, and has been a speaker, moderator and judge for institutions and brands including RIBA, D&AD, Design Museum and Design Miami/. In 2019, she co-authored her first book, An Opinionated Guide to London Architecture, published by Hoxton Mini Press, which was driven by her aim to make the fields of design and architecture accessible to wider audiences.