The Viceroy Hotel Group wants you to get on your bike

Across properties in Santa Monica, Chicago, Washington DC and the Algarve, Viceroy guests can experience curated cycling routes and community events

viceroy hotel group rapha partnership
(Image credit: Courtesy of Rapha)

Travellers are increasingly looking for authentic, sustainable ways to explore, and cycling has become one of the fastest-growing choices for both recreation and tourism. Responding to this trend, hospitality group Viceroy has teamed up with cycling brand Rapha to give guests the chance to discover destinations on two wheels.

Viceroy Hotel Group and Rapha announce partnership


viceroy hotel group rapha partnership

(Image credit: Courtesy of Rapha)

The programme is currently available at three Viceroy hotels in the US — Santa Monica, Chicago and Washington D.C. — as well as at a fourth in Portugal’s Algarve. Rapha has created itineraries for all levels, from relaxed three-mile spins to endurance rides of more than 60 miles, accessible via a dedicated digital portal. Guests can use the hotels’ in-house bikes or tap into advanced road models through local partners. For those who prefer company on the road, Rapha also hosts group rides that guests are encouraged to join.

In Santa Monica, the route has been planned for a combination of urban and natural environments, from the city’s signature boardwalk and the eclectic neighbourhoods of Venice to the Hollywood Hills. In Washington, D.C., landmarks such as The White House and the Lincoln Memorial are combined with the greenery and history of the National Mall and President’s Park. Lakefront breeze and hotspots await in the Windy City, while in the Algarve, it’s all about rolling hills, quaint villages and coastal views.

viceroy hotel group rapha partnership

(Image credit: Courtesy of Rapha)

For more information, viceroyhotelsandresorts.com

Sofia de la Cruz
Travel Editor

Sofia de la Cruz is the Travel Editor at Wallpaper*. Her work sits at the intersection of art, design, and culture. In 2026, she was awarded Young Arts Journalist of the Year at the Chartered Institute of Journalists’ annual Young Journalist Awards.