Geneva Motor Show powers up with a Philippe Starck and Bentley collaboration
Bentley kicks off this year’s Geneva Motor Show with the launch of the very first high luxury hybrid. By kitting out the Bentayga SUV with an advanced electric motor – and adding a charging dock designed by one-time Wallpaper* Guest Editor Phillippe Starck – the British manufacturer has stolen a march over the competition.
The ultra-low emission vehicle pairs a petrol V6 with battery power, giving a 50km electric only range as well as assisting the marque’s trademark bottomless reserves of power.
Sketch of the ‘Bentley by Starck Power Dock’
Tipped to be launched in the second half of 2018, the new variant was showcased alongside another luxury accessory, the Philippe Starck-designed Power Dock. Combining pressed eco-linen, resin and aluminium, the Bentley by Starck Power Dock is a bold piece of domestic sculpture designed for use in conjunction with a new smartphone app. If you’re lucky enough to have an industrial power supply at home, charge time is reduced to just 2.5 hours.
For now the Bentayga stands alone in the luxury SUV field, with an options list and bespoke options that run rings (and cost considerably more) than its rivals. As Bentley’s first hybrid, it marks the start of a new focus for the company, which hopes to bring increased electrification to all its models in the years to come.