Four male models wearing looks from Fendi's collection. They are wearing trousers, shirts and sweaters in various colours along with brown and black coats and jackets made from leather and fur. One model is wearing gloves and a fur hat and another two models are holding bags with one wearing fur mittens
(Image credit: Anna Stokland, Jason Lloyd-Evans)

Men and fur: the pairing is usually a dangerous pursuit, fraught with potential pitfalls. But Silvia Fendi, scion of her family's fur dynasty, knows a thing or two about the fluffy animalistic material; specifically, how to manipulate it without making a modern man look ridiculous. From easy entry pieces such as mink V-neck sweaters and fox boxing mittens paired with bumpy tweed suiting and pressed shirts, to a more advanced offering of a blue and brown marmot coat, or a full mink coat, the mood was subdued but light. Shaggy wool sweaters and coats had the texture of thick pile carpet printed with Fendi's funny animal faces. But other than that, the designer kept her palette clean and simple - almost universally dark, if not entirely black. Still, if none of this is convincing, a man can always turn to a fur hat in the shape of a cap with furry fox ears and a leather brim. Trust us - it's a much better alternative to your basic baseball cap.

Photography: Anna Stokland/Jason Lloyd-Evans

Six male models wearing looks from Fendi's collection. They are wearing blue, brown, grey and black trousers, shirts, sweaters, coats and jackets. One model is holding a blue bag and another is wearing a black fur hat


(Image credit: Anna Stokland, Jason Lloyd-Evans)

Two male models wearing looks from Fendi's collection. They are wearing blue trousers with one model wearing a brown leather and fur jacket and the other model wearing a brown and black leather coat. Both models are holding rectangular bags with handles


(Image credit: Anna Stokland, Jason Lloyd-Evans)

Four male models wearing looks from Fendi's collection. They are wearing blue, grey and black trousers, jackets, sweaters, shirts, a tie and a coat in various fabrics including leather and tweed. Two models are holding bags


(Image credit: Anna Stokland, Jason Lloyd-Evans)

Three male models wearing looks from Fendi's collection. The close up view shows two models wearing grey, blue and black trousers, sweaters and jackets and light coloured shirts. And the third model is in the background wearing a long dark blue coat


(Image credit: Anna Stokland, Jason Lloyd-Evans)

JJ Martin