Rum punch: Skepta and Havana Club raise the stakes with an exclusive rum blend
Rapper Skepta has blended up a sensationally smooth spirit for a new generation in his latest collaboration with Cuban rum brand Havana Club
A veteran of the British grime scene, Skepta first collaborated with the Cuban rum brand Havana Club back in 2019. During a trip to Havana, the internationally acclaimed rapper and producer was struck by the links between Cuban traditions and his own West African heritage, and designed a pair of Havana Club 7 rum bottles, incorporating traditional Nigerian cultural symbols.
Havana Club Rum of Skepta: the creative process
Skepta and Havana Club have now teamed up once again, this time collaborating on creating a unique, one-of-a-kind spirit for a new generation of rum drinkers. The creative process began with another trip to Cuba for the musician, and a rum-and-cigar-tasting session with maestro del ron Cubano (Cuban rum master) Asbel Morales at the Havana Club distillery in San José de las Lajas in order to work out Skepta’s particular palate preferences.
‘We learnt all about the rum – the theory, the process, the different elements that go into it, and the unique flavours,’ says Skepta.
The London-based musician then returned to his hometown to complete the saporific journey. Drawing inspiration from gentlemanly symbols of British culture, the resulting spirit, Havana Club Rum of Skepta, is a full-bodied sipping rum, dark amber in colour, smooth and sweet, with closing notes that capture its creator’s sense of style, achievement, values and elegance. The blend is imbued with hints of tropical fruits, oak, cacao and tobacco. ‘And it finishes with a nice kick,’ adds the musician.
Havana Club Rum of Skepta is available in a limited edition of 3,000 bottles, priced £85/€100 for 70cl. Available in the UK at The Arts Club, Mayfair, and Harvey Nichols, and in Cuba at the Museo del Ron Havana Club. It is also available to purchase online in the UK, Germany, Belgium, Netherlands, Czech Republic and Spain.
INFORMATION
Wallpaper* Newsletter
Receive our daily digest of inspiration, escapism and design stories from around the world direct to your inbox
-
Find yourself at Six Senses Kyoto, the brand's breathtaking Japan debut
Six Senses Kyoto opens its doors boasting tranquil, luxurious interiors by Blink Design Group
By Danielle Demetriou Published
-
Shigeru Ban’s mini Paper Log House welcomed at The Glass House
'Shigeru Ban: The Paper Log House' is shown at The Glass House in New Canaan, USA as the house museum of American architect Philip Johnson plays host to the Japanese architect’s model temporary home concept
By Adrian Madlener Published
-
Artist Mickalene Thomas wrestles with notions of Black beauty, female empowerment and love
'Mickalene Thomas: All About Love’, a touring exhibition, considers Black female representation
By Hannah Silver Published