Long before there was Nigo and his streetwear brand Bape, before Jun Takahashi came along with his label Undercover, there was Hiroshi Fujiwara – a Japanese musician/designer/producer who’s long been considered the godfather of streetwear. A creative force to be reckoned with since the 80s, Fujiwara clearly shows no signs of slowing with a new collaboration with The Butcher’s Daughter, the cherished vegetarian café and juice bar located in New York City.

Together, the two have put out a range of juices and products emblazoned with Fujiwara’s eye-catching branding. Called the ‘Hiroshi Fujiwara Fragment Collection’, the merchandise includes a t-shirt, two totes and of course, two limited edition juices: Stress Citrus Pack (a spritely blend of blood orange, grapefruit, fennel, yuzu and cardamom) and Cacao Pack (a nourishing nut milk of cashews, dates, nutmeg, cinnamon, agave and clove). 

RELATED TOPICS: FOOD & DRINK